Marketing Manager

Protecht is reinventing refunds, striving to make every experience refundable. Our strength lies in our proprietary Software-as-a-Service (SaaS) embedded refund protection platform, allowing us to aggregate significant distribution while providing a top-tier digital purchasing experience for event organizers, booking platforms, ticketing systems, and end consumers. Our e-commerce solution is embedded in millions of carts monthly and backed by AM-best-rated insurers. 

Role Overview:
Protecht seeks a versatile Marketing Manager with a unique blend of marketing strategy development, content creation, and campaign management skills to join our Go-To-Market (GTM) team. This is a unique opportunity to be a one-person marketing powerhouse, shaping impactful campaigns that drive engagement, brand awareness, and revenue growth.

Key Responsibilities:

1. Campaign Creation & Management:
   • Collaborate with the GTM team to design and implement end-to-end marketing campaigns that support new feature launches, customer acquisition, and retention initiatives.
   • Plan, create, and execute digital and email campaigns aligned with business objectives.
   • Analyze campaign performance metrics to optimize strategies and report on ROI.
   • Work cross-functionally with Sales, Product, and Customer Success teams to gather insights and tailor campaigns for maximum impact.
   • Manage marketing projects from concept to completion, ensuring timely delivery and alignment with GTM priorities. These will include but are not limited to - promotional events (conferences, partner events, industry events, networking opportunities, etc.), product launches, newsletters etc.
2. Content Creation & Copywriting:
   • Write compelling copy for digital ads, social media posts, email marketing, event marketing, and blog content.
   • Develop messaging that effectively communicates our value proposition and resonates with our target audience.
   • Produce client success stories & manage press releases when new clients go live on our platform.
   • Support the conceptualization and design of internal and external marketing collateral, including writing copy for digital marketing, and other creative content.
   • Support production of client-facing presentations, including graphic design leadership, content development sessions, and coordination with technical or other communications staff.
   • Maintain version control of presentations by ICP and prospect size.
3. Visual Design Implementation:
   • Partner with our UI engineer to design eye-catching graphics and visuals for digital and print materials, including social media assets, email templates, landing pages, proposals, and presentations.
   • Maintain brand consistency across all marketing materials.
4. Market Research & Analysis:
   • Conduct market research to identify trends, audience preferences, and competitive positioning.
   • Monitor competitors’ marketing activities and report findings to the GTM team.

Qualifications:

• 3+ years of experience in marketing, with a strong portfolio in campaign management, design and copywriting.
• Proficiency in graphic design tools (e.g., Adobe Creative Suite, Canva)
• Hubspot experience a big plus
• Excellent written and verbal communication skills.
• Experience with marketing automation tools, analytics platforms, and CRM systems.
• Ability to thrive in a fast-paced, self-starter environment and handle multiple projects independently.

What We Offer:

• Fully remote working environment
• Competitive salary and equity opportunities
• Unlimited paid time off
• Generous medical, dental, and vision benefits
• Reliable annual bonus program
• Exceptional 401k Match
• $100/month for Event Ticket Purchase