Google Tag Manager and Analytics

Spiralyze is a data-driven conversion rate optimization (CRO) company that uses design and optimization to help our clients generate more revenue from their website traffic. We figure out what makes visitors convert, we design solutions, and we measure impact to see how well it’s working. 

CRO is an industry that will enjoy massive growth over the next decade. We are the leader in our space and work with a who’s who of SaaS & ecommerce clients (your mom will be impressed when you tell her about your clients!).  We have around 150 people and are growing rapidly.

We’re looking for someone great to join our Analytics Team! 

Position 

Your primary task is to help internal and external clients add (complex) tracking and fix issues that arise.  

You will take extreme amounts of initiative and enthusiasm to get stuff done. You may not know how, but you figure it out by asking the right people, googling, and experimenting. 

We’re looking for someone who is driven to set things up perfectly, but also practical enough to bake in some redundancy and be able to provide “good enough data” when the perfect set-up is not available.  Good problem-solving, can take a technical problem, break it down into manageable chunks, execute.

Will be responsible for communicating with internal and external teams to win buy-in, explain issues, and communicate progress.

Requirements and skills: 

• At least 4-5 years of experience in managing Google Tags (GTM) for web properties by overseeing implementation, coding, testing, and conducting ongoing maintenance.
• At least 3-4 years of experience with website analytics tools i.e. Google Analytics, GA3/GA4.
• Basic knowledge of JavaScript.
• Proven experience in Google Analytics, Adobe Analytics, and Amplitude with a strong understanding of digital analytics and web traffic metrics. 
• Expert-level knowledge in Web Analytics (strategy, requirements, implementation, validation, reporting), specifically with Google Analytics.
• Working knowledge of third-party tagging, pixel creation, etc.
• Experience in transitioning GA accounts from UA to GA4.
• Has native-level spoken and written English communication.

Day-to-Day Responsibilities:

• Implementing conversion tracking (forms, buttons, e-commerce and anything else)
• Verifying & sanity-checking conversion tracking implementation 
• Debugging tracking issues and fixing them
• Checking issues with test measurement on Google Optimize, VWO, Optimizely, Hotjar 
• Creating any customized reports from Analytics and other sources

Benefits:

• Cutting-edge work: Learn from the leaders in the high-growth Conversion Rate Optimization sector.
• Work location: Permanently remote.
• Full-time position with semi-flexible working hours: Must overlap for at least 4 hours each day with EST (usually 8 AM to 12 NN ET). The other 4 hours are up to you.
• Technological reimbursement: Need a new computer? New software? We will help!
• Education: You’ll have the opportunity to level up your skills with company-sponsored courses and training.
• Paid leave: 20 days of paid vacation plus holidays.
• Competitive salary. Note: The contract for this position is for an independent contractor.