Product Marketing Writer (Charlotte, NC (Hybrid) or Remote)

Where You’ll Work

Our flexible, hybrid work model offers the option to work remotely or in the office.

How You’ll Contribute

As a Product Marketing Writer, you’ll be responsible for the creation of impactful product content for the Brighthouse Financial Life Insurance and Annuities product suite. In this role, the Writer is expected to be involved in all content creation as assigned, making sure it applies the strategies outlined in our Mode of Expression and Brand Standards.

This role has responsibility to create and/or review all marketing content (print and digital) making sure that it aligns with and advances the particular product campaign as well as the Brighthouse Financial umbrella campaign. This role is charged with creating content to address challenges and opportunities revealed by advisor and customer research and input from our Product and Distribution partners in the field as other team members reach capacity.

In This Role, You’ll Get To

• Create marketing content for our entire suite of products working from existing and newly created pieces, taking into consideration visual concepts and planning documents that guide messaging for new material development and multi-media promotion.
• Work collaboratively with creative services, both internal and external, to execute on content deliverables within project timeframes.
• Help maintain consistent messaging across product lines in all mediums.
• We’re looking for people who have:
• 4 years+ of experience creating content in the financial services industry within Marketing, Product Management, Distribution (experience in life insurance or annuities preferred).
• Attention to detail with a curious and creative mind, excited by the challenges brought on by the new retirement landscape.
• Strong collaborator, with an ability to work effectively with senior managers, peers, and other stakeholders in Product, Legal, Distribution, and Creative Services.
• Ability to adhere prioritize work in a fast-paced and timeline-driven environment.
• Undergraduate degree preferred (preferably in Journalism, English, or Marketing).
• If not licensed, will be expected to obtain the FINRA SIE, Series 6 or 7.
  
  

Research shows some people may not apply for a role if they don’t check all the boxes of a job description. If you don’t check every box listed, that’s okay. We would love to hear from you.

What You’ll Receive

• Compensation – Base salary ranging from $70,000 to $85,000 plus competitive performance-based incentives determined by company and individual results.
• Flexible Work Environment – Work remotely or in the office to better thrive in all areas of life.
• Paid Time Off – Recharge with a minimum of 20 days of paid time off and 16 paid company holidays per calendar year plus paid volunteer time and paid study time.
• Financial Health – Work toward achieving your financial goals through our 401(k) savings plan with company match (up to 6%) and annual company nondiscretionary contribution (3%), 15% employee stock purchase plan discount, and financial counseling services.
• Health and Wellness – Enjoy competitive medical, vision, and dental plans plus tax-free health savings accounts with potential company contributions up to $1,000 per family.
• Family Support – Care for loved ones with up to 16 weeks of paid leave for new parents, back-up dependent care, dependent care flexible spending account, and up to a $25,000 lifetime maximum during your adoption, infertility, or surrogacy journey.
• Life and Disability Support – Gain access to company-paid basic life insurance and short-term disability insurance.
  
  

The company and your department may occasionally gather in person throughout the year to foster a culture of belonging and promote team building. We’d love for you to join us during those company-wide and department-wide events to help you strengthen connections across the company.

Why join us?

Brighthouse Financial is on a mission to help people achieve financial security. Our company is one of the largest providers of annuities and life insurance in the U.S.,* and we specialize in products designed to help people protect what they’ve earned and ensure it lasts.

We empower employees to collaborate, bring their passion to work, and make an impact. Our inclusive work environment fosters a culture that celebrates diverse backgrounds and experiences. You can find out more about our company culture by visiting brighthousefinancial.com/about-us/careers/.

We’re proud to be one of the largest providers of annuities and life insurance in the U.S.* and recognized as one of the Healthiest Employers of Greater Charlotte by the Charlotte Business Journal. We’re also honored to be named to Newsweek’s list of Most Trustworthy Companies in America.

• Ranked by 2022 admitted assets. Best’s Review®: Top 200 U.S. Life/Health Insurers. AM Best, 2023.