Web3 PR Specialist

We are hiring for one of our ecosystem projects. The company aspires to be the premier marketing agency in web3. They work with top companies & protocols to capture the attention and mindshare that they deserve. They have extensive experience in DeFi and leverage their network, creative, and scientific backgrounds to develop innovative marketing strategies to build attention funnels, capture mindshare, and monetise it efficiently.

As a PR Specialist, you will be responsible for developing and executing PR strategies that enhance the brand visibility and reputation within the Web3 community and beyond.

Responsibilities

• Craft and implement comprehensive public relations strategies to promote the brand, products, and initiatives.
• Build and maintain strong relationships with Web3 media outlet’s journalists, influencers, and key stakeholders in the space.
• Write press releases, blog posts, articles, and other content that effectively communicates the brand message and engages our audience.
• Organise and manage PR events, webinars, and industry conferences to showcase the projects and enhance brand awareness.
• Track media coverage, analyse PR metrics, and provide regular reports on the effectiveness of PR campaigns.

Requirements

• 2+ years of experience in Web3 PR / media, PR agency is a plus.
• Strong exposure and connections within Web3 media outlets, Tier 1 connections is a must.
• Exceptional written and verbal communication skills, with a knack for storytelling.
• Proven ability to build relationships with media, influencers, and stakeholders in the Web3 space.
• Experience with the ability to analyse data to drive decision-making.
• Ability to work independently and as part of a team in a fast-paced, remote environment.

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