Digital Marketing Specialist

Job Summary::

Diné Development Corporation (DDC) is seeking a highly qualified Digital Marketing Specialist to drive the planning, execution, and optimization of its content marketing efforts. The specialist will serve as a key member of the DDC Marketing Team in support of DDC and family of companies. Leveraging an in-depth understanding of digital platforms, the individual will drive brand awareness and engagement among target audiences. The successful candidate will combine content marketing acumen and creativity to promote the organization’s brand in alignment with growth strategies. The position requires strong writing and communication skills with the ability to manage multiple projects simultaneously in support of cross-functional teams.

Job Duties and Responsibilities: :

• Develop, execute, and manage marketing strategies and campaigns across various digital channels, including website, social media, email, search engines, and other channels
• Manage website through content creation and maintenance to build brand engagement while ensuring publishing of timely, relevant content
• Build, manage, and maintain CRM in support of digital marketing initiatives
• Support DDC and family of companies’ content marketing strategies and messaging through various communication outlets (i.e., conferences, events, campaigns)
• Lead the development and distribution of internal and external marketing communications, including press releases
• Direct DDC’s social media strategies and manage social media platform to create content calendars, build, and schedule posts to drive brand awareness among target markets
• Create blogs, case studies, and other digital focused content and manage distribution across digital platforms
• Develop and execute effective SEO strategies, including optimization, keyword research, competitor analysis, and content strategies to maximize organic traffic and improve search rankings
• Measure and report on performance of digital marketing campaigns and implement insights to drive marketing strategy
• Conduct market research and analyze trends and technologies to identify and recommend new opportunities and improve campaign performance

Job Requirements (Education/Skills/Experience)::

• Bachelor’s degree in marketing, communications, or related field
• At least (5) five years of experience in digital marketing or related field within GovCon.
• Highly proficient in content creation and distribution
• Strong understanding of and experience with digital marketing channels (i.e., content marketing, social media marketing, and SEO)
• Strong experience in web analytics tools (e.g., Google Analytics)
• Proficient in content management development platforms (i.e., WordPress, HubSpot)
• Excellent written, verbal, and interpersonal communication skills
• Strong project management skills with the ability to effectively multitask, prioritize, plan, and organize
• Ability to work in fast-paced environment and efficiently respond to changes in requirements

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All positions at Diné Development Corp. are contingent upon passing a background check. In addition, Diné Development Corp. is an E-Verify employer.

 

This contractor and subcontractor shall abide by the requirements of 41 CFR 60–1.4(a), 60–300.5(a) and 60–741.5(a). These regulations prohibit discrimination against qualified individuals based on their status as protected veterans or individuals with disabilities, and prohibit discrimination against all individuals based on their race, color, religion, sex, sexual orientation, gender identity, national origin, or for inquiring about, discussing, or disclosing information about compensation. Moreover, these regulations require that covered prime contractors and subcontractors take affirmative action to employ and advance in employment individuals without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.

About Us: Dine Development Corporation (DDC) delivers a robust suite of IT solutions designed to help our clients address the challenges of the digital revolution and embrace the opportunities of digital transformation. We provide a full spectrum of IT solutions that support clients in the defense, healthcare, national security, law enforcement, and intelligence communities. With a central focus on innovation, we translate modern technologies, industry best practices, and proven methodologies into client-driven solutions. Our teams of technologists are organized around digital solutions in the areas of systems/software engineering, data management, cloud adoption, and cybersecurity. As thought leaders and strategic partners, we provide a deliberate mix of people, processes, and technology to advance mission goals. Our IT companies have been consistently recognized for driving mission success through process efficiencies, reduced costs, and exploited technologies.