Senior Product Marketing Manager

79% Flex

Full Remote

Senior (5-10 years)

Remote from:United States

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Senior Product Marketing Manager

79% Flex

Remote: Full Remote

Experience: Senior (5-10 years)

Work from: United States

Offer summary

Qualifications: 5+ years product marketing experience, Analytical decision-making skills, Excellent communication and presentation skills, Bachelor’s degree or equivalent.

Key responsabilities:

Understand key personas and value drivers
Develop product positioning and sales tools
Provide market and competitive intelligence
Collaborate with teams to increase market presence
Evangelize Coupa story at events

Coupa

Computer Software / SaaSLarge

http://www.coupa.com/

1001 - 5000 Employees

HQ: San Mateo

aboutCoupa

Job description

Your missions

Coupa makes companies operate smarter and grow faster. Our leading AI-driven platform connects and optimizes sourcing, purchasing, supply chains, and financial management. More than 3,000 global organizations large and small trust Coupa to transform operating margins, increase efficiencies and growth, optimize cash, and reduce risk.

Responsibilities:

Gain an understanding of key personas, use cases, and value drivers for Coupa products

Develop clear, concise, and compelling product positioning and messaging

Enable sales and customer success organizations to effectively understand and articulate the value of Coupa’s offerings

Create and manage the right set of sales tools, collateral, and enablement processes

Develop and deliver insightful market and competitive intelligence

Work closely with the segment marketing, corporate marketing, sales, and demand generation teams to increase market presence and build pipeline and revenue

Partner with Product Management to launch product releases, help shape product roadmap and vision, and drive product adoption

Identify customers to develop references, case studies, and champions

Evangelize the Coupa story by delivering compelling presentations at live and virtual events

Spend time in the field with customers and prospects, to support deals and better understand market needs and key personas

Requirements:

5+ years of experience in product marketing including proven success in driving messaging, positioning and sales enablement

Must be able to switch regularly and rapidly between strategy and execution

Highly skilled at analytical decision-making and able to diagnose business issues and resolve problems

Ability to gather intelligence from data, present findings and decisions, influence executive stakeholders, and execute independently on initiatives

Ability to work cross-functionally, command respect, and influence without authority, i.e. a driver

Outstanding oral and written communication skills

Bachelor’s degree or equivalent experience required

Preferences:

Experience with marketing Procurement or Finance B2B SaaS products a plus

Experience in the FinTech, Payments, or Treasury Management industries a plus

Experience with CRM (Salesforce.com) a plus

#LI-Remote

#LI-SK1

At Coupa, we’re building a great company that is laser-focused on three core values: ensuring customer success with an obsessive and unwavering commitment to making customers successful, focusing on results with a relentless focus on delivering results through innovation and having a bias for action, and striving for excellence with our commitment to a collaborative environment infused with professionalism, integrity, passion, and accountability.

At Coupa, we have a solid and innovative team dedicated to improving the spend management processes of today's dynamic businesses. We celebrate diversity and recognize its value to our customers and employees. Coupa is proud to be an equal-opportunity workplace and affirmative-action employer. Learn more about our commitment to fostering diversity, equity and inclusion at Coupa here. All qualified applicants will receive consideration for employment regardless of age, race, color, religion, sex, sexual orientation, gender identity, national origin, genetic information, disability, veteran status, or any other applicable status protected by state or local law.

Please be advised that inquiries or resumes from recruiters will not be accepted. By submitting your application, you acknowledge that you have read Coupa’s Privacy Policy and understand that Coupa receives/collects your application, including your personal data, for the purposes of managing Coupa's ongoing recruitment and placement activities, including for employment purposes in the event of a successful application and for notification of future job opportunities if you did not succeed the first time. You will find more details about how your application is processed, the purposes of processing, and how long we retain your application in our Privacy Policy.

Required profile

Experience

Level of experience :

Senior (5-10 years)

Industry :

Spoken language(s)

Check out the description to know which languages are mandatory.

Hard Skills

Soft Skills

Analytical thinker
Effective communicator
Collaborative team player

Are you interested?

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