Senior Copywriter - Native Brazilian Portuguese (specializing in iGaming)

Hello there, thanks for paying attention to our vacancy and let us introduce ourselves. 

We are an IT company occupying a remarkable place in the marketing, gaming, and financial segments of the iGaming industry. Our products are successfully implemented in European, African, and Latin American markets.

Ever since we first started, we have been driven to find the best solutions in everything we do. At the same time, we have been creating strong connections worldwide, which has helped us establish our presence in the industry.

We strive for fun, elegance, and efficiency in everything we do. We offer employment and seek to hire only the brightest, most driven, and most gifted minds around.

Currently, we are looking for an ambitious Senior Copywriter - Native Brazilian Portuguese (specializing in iGaming) to join our team for full-time employment.

Here are a few reasons to join us:

• competitive salary and constant encouragement for your efforts and contribution (annual salary review, KPI-based bonus system);
  
• rapid growth (We value business results and individuals eager to raise the bar. As an employer we provide supportive space to pursue your ideas);
  
• work-life balance (This is a remote position, meaning that you can work from home).

As a Senior Copywriter - Native Brazilian Portuguese (specializing in iGaming), you will be responsible for crafting compelling and creative content that resonates with our target audience in the Brazilian market. Leveraging your expertise in iGaming and linguistic skills in Brazilian Portuguese, you will play a key role in driving engagement, retention, and acquisition efforts across various channels.

Key Responsibilities:

• Content Creation: Develop high-quality, SEO-optimized content for various platforms including websites, blogs, social media, email campaigns, and marketing materials, ensuring alignment with brand guidelines and tone of voice.
  
• Campaign Development: Collaborate with the marketing team to conceptualize and execute integrated marketing campaigns, including but not limited to promotions, tournaments, and events targeted at the Brazilian iGaming market.
  
• Localization: Adapt and localize content from English to Brazilian Portuguese, ensuring cultural relevance, and linguistic accuracy, and maintaining the intended message and tone.
  
• Market Research: Stay updated on industry trends, competitor activities, and regulatory changes within the iGaming sector in Brazil, and leverage insights to inform content strategy and messaging.
  
• Editing and Proofreading: Review and edit content produced by other team members or external partners to maintain consistency, accuracy, and adherence to brand standards.
  
• Optimization: Monitor content performance metrics, conduct A/B testing, and implement optimization strategies to improve engagement, conversion rates, and overall effectiveness of content initiatives.
  
• Collaboration: Work closely with cross-functional teams including marketing, design, product, and compliance to ensure seamless integration of content across all touchpoints.

Qualifications:

• Native proficiency in Brazilian Portuguese with excellent written and verbal communication skills.
  
• Bachelor's degree in Marketing, Communications, Journalism, or related field preferred.
  
• Minimum of 2 years of experience working as a copywriter and content writer, with specific experience in iGaming or a related industry.
  
• Understanding of SEO principles and best practices.
• Familiarity with basic HTML.
• Creative mindset with a passion for storytelling and an eye for detail.
  
• Team player with excellent interpersonal skills and the ability to collaborate effectively with diverse teams.
  
• Knowledge of regulatory requirements and compliance standards within the iGaming industry (preferred).
  

For our part, we are ready to provide you with our full and comprehensive support to successfully cope with this list of tasks. Our Content & Communication Team is waiting for you to become an indispensable part of it and to strengthen us with your personality.