UI/UX Designer

Join our client's wellness startup, which is on a mission to harmonize nature's power with everyday wellness. They are on the lookout for a skilled UI/UX Designer specializing in landing page design and optimization to join their team. This role is crucial for enhancing their demand generation efforts through compelling, user-friendly landing page design and strategic A/B testing. 

The ideal candidate will have a solid background in UI/UX design, specifically with experience using Shopify Direct to consumer stores in the Health and Wellness sector. This role is a perfect fit for someone passionate about design, usability, and driving conversion through effective design strategies.

Location: Fully-Remote (Work from Home), 10 AM - 6 PM EST

Key Responsibilities:

• Landing Page Design and Optimization: Develop and design high-converting product and collections, special offer home page layout, aligning with the company’s brand and marketing goals.

• A/B Testing: Plan and execute A/B tests to optimize user experience and conversion rates, using data-driven insights to inform design decisions.

• User Experience Strategy: Employ UX principles to ensure landing pages provide a seamless, intuitive user journey.

• Collaboration: Work closely with the marketing team to align design strategies with broader demand generation goals.

• Performance Monitoring: Regularly review landing page performance, identifying opportunities for improvement and optimization.

What Success Looks Like:

• Effective Design Strategy: Creation of visually appealing and highly functional landing pages that significantly contribute to demand generation efforts.

• Optimized Conversion Rates: Through rigorous A/B testing and design innovation, driving improved conversion rates and user engagement.

• Enhanced User Experience: Delivery of a user-centric design that facilitates a smooth and engaging user journey, increasing the likelihood of conversion.

• Collaborative Success: Successful collaboration with the marketing team, ensuring design efforts are seamlessly integrated into the broader demand generation strategy.
  

Qualifications:

• 2-5 years of experience in UI/UX design, with a specific focus on DTC brands in the health and wellness sector.

• Demonstrated experience with no-code website builders and a strong understanding of the principles of design and user experience.

• Proven track record of creating visually appealing designs that align with brand guidelines and marketing objectives.

• Experience in conducting A/B testing and using data analytics to inform design decisions.

• Strong communication skills, with the ability to articulate design concepts and decisions clearly.

• Independent, proactive, and adaptable, with a startup mentality and the ability to thrive in a dynamic environment.

Application Process:

To be considered for this role these steps need to be followed:

• Fill in the application form

• Record a video showcasing your skill sets

• By submitting this application, you agree to share your data and video with our clients and relevant parties for potential job opportunities.

If ever you want us to delete your information, please reach out to us at admin@projectgrowthmarketing.com