Director, Global Field & ABM Marketing

ABOUT BEAMERY

Beamery’s mission is to create equal access to work, skills and careers. We are a leading transformational AI platform in the HR technology industry, enabling enterprise companies to create better and fairer talent decisions – by accelerating their recruiting processes, unlocking successful internal mobility opportunities, enabling smarter upskilling initiatives, and facilitating agile workforce planning. We are helping our clients hire over a million people annually.

Our product is used by Fortune 2000 organizations globally, leveraging cutting-edge AI technology that has earned us prestigious awards and financial backing from world renowned organizations such as Microsoft, Accenture & Workday. 

Some of the innovative things Beamery is working on this year include:

✨ Transforming experiences throughout the talent lifecycle with the power of AI and LLMs by using learning models and Beamery’s unique understanding of talent data.

✨ Focusing on ‘Beamery Talent Portals,’ our internal mobility tool which uses AI to help empower our customers to foster employee development, supports retention, encourages knowledge transfer, and reduces hiring costs.

But it’s not all about creating high-quality products, we also very much value the company culture we have worked hard to create; built on trust, empathy & honesty ensuring our workforce is able to bring their full selves to work.

What you'll be doing at Beamery

As our Director, Global Field & ABM Marketing you'll be responsible for developing and executing a global strategy to drive and capture demand in our target markets. 

We need you to have a strong understanding of ABM, and sales-focused marketing as well as our audiences of enterprise HR and talent leaders. You'll enjoy working with sales leaders to understand the needs of the sales teams, and meeting those needs through effective partnership, strategy, and execution.

🚀 ABM strategy: Set the worldwide standard for effective account-based marketing practices, and work closely with account teams to craft 1-1, 1-few and 1-many plans around ICP accounts

🚀 Planning: Develop the regional/local field marketing plans to support sales targets for customer acquisition and expansion in specific territories.

🚀 Program Management: Create repeatable, predictable programs that build off of global demand generation activities–from concept and implementation to optimization and ensure activations continue to scale across channels (online and offline) to drive awareness and pipeline

🚀 Collaboration: Define what field marketing needs from corporate marketing, product marketing, marketing operations, and marketing program management to ensure regional sales support and operate with a strong partnership mentality. Help global marketing functions refine their strategy based on regional feedback. 

🚀 Orchestration: Work with CXO, product and sales to develop a programmatic approach to educate clients around new products, as part of a holistic communication strategy, and create upsell/cross-sell opportunities 

🚀 Reporting & KPIs: Deliver on demand generation, pipeline and revenue metricswith a laser focus on data, specifically leading the local forecasting, measurement, and analysis of the team’s impact. 

🚀 Budget Ownership: Own global field & ABM marketing budget and return on investment

The key metrics we'll be tracking in this role are:

🚀 Increasing pipeline and revenue in Beamery’s target markets

🚀 Increasing the engagement of target accounts through multi-channel programming

🚀 Improving sales velocity through targeted programming

🚀 Leading the field & ABM marketing team to consistently meet or exceed KPIs.

What we're looking for

🚀 Extensive marketing experience with substantial time spent in a senior level field marketing or ABM role at a SaaS company

🚀 Demonstrable experience building a field marketing and/or ABM program that drives significant revenue growth 

🚀 Innovative thinker capable of operating both in a strategic capacity and a hands-on/execution capacity.

🚀 Ability to effectively manage and inspire indirect reports to accomplish long and short-term goals.

🚀 Ability to juggle multiple, demanding tasks simultaneously and with accuracy

🚀 Strong interpersonal skills to work successfully with cross-functional teams 

🚀 Eye for detail and ability to instill a culture of asking “why” and “how can we do better.” 

🚀 Excellent communication skills, including presentation skills

🚀 Based on the East Coast.

The salary for this is $160,000 - $180,000 plus equity, dependent on experience & location.

BENEFITS

🏝 Unlimited Holidays (26 days minimum) + Bank/Federal Holidays

📅 First Friday of every month off

⛷ Company closure between Christmas and the New Year

🌍 Beamery Explore: Work from another country for up to 25 days each year

🌱 Monthly focused Personal Development Day

🐥 6 months of full pay for primary caregivers (parental, surrogacy & adoption)

🐥 6 weeks of full pay for secondary caregivers (parental, surrogacy & adoption)

⏰ Time off for prenatal appointments

💸 401 (k) package

🏥 100% paid medical, dental and vision care option

📈 Stock options

Beamery is for Everybody. Diversity and open expression are fundamental to us. We acknowledge the challenges in our industry and strive to develop an inclusive culture where everybody can contribute. We are dedicated to creating an inclusive environment for everyone, regardless of ethnicity, religion, color, sexual orientation, gender identity, race, national origin, age, disability status, or caregiver status. If, for whatever reason, you need us to make reasonable adjustments and adaptations to our recruitment process, please email accommodations@beamery.com

Visit our Diversity, Equality and Inclusion page to learn more about progress and commitments.