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Digital Marketing Lead (SEO/PPC) (Remote - Philippines)

Remote:

Full Remote

Contract:

Full time

Work from:

Philippines

Offer summary

Qualifications:

Bachelor's degree in marketing, journalism, communications, business, or related field, At least 18 months of experience in specific areas and a general understanding of SEO, Google Ads, social media ad management, Google Analytics, and CRO.

Key responsabilities:

Manage SEO and PPC campaigns to drive client growth
Optimize websites for search engines, perform keyword research, analyze competitors, create and monitor ad campaigns across various platforms, manage budgets, and generate monthly reports
Consult with clients to understand their needs and propose effective strategies, address technical website issues, conduct A/B testing and CRO initiatives
Be the main point of contact for individual clients, showcasing excellent organizational and multi-project management skills

WebFX Marketing & Advertising SME https://www.webfx.com/

201 - 500 Employees

See more WebFX offers

Job description

Who We're Looking For

Desired Education
Bachelors in Marketing, Journalism, Communications, Information Systems, Business, Statistics or related major
18 Months + Experience in at least two of the following: We will train you on anything you don't know :)
General knowledge of SEO/Technical SEO/Local SEO
General knowledge of Google Ads
Knowledge and experience with social media ad management
General knowledge of Google Analytics
General Knowledge in CRO
Qualities
Excellent customer service skills
Capable of working concurrently on several projects
Excellent organizational skills and attention to detail

What You'll Do

Manage all aspects of SEO and PPC campaigns for clients in order to drive client growth/success
Optimize client websites for search engines (on-page SEO)
Perform keyword research for both SEO and PPC campaigns
Analyze competitors’ websites and online marketing initiatives
Create and manage paid search ad campaigns
Manage significant paid search budgets on top tier search engines (Google & Bing)
Prepare monthly SEO campaign reports
Optimize web content for keywords related to customer products and services
Consult with clients about their business goals and propose solutions and strategies that meet their needs (primary point of contact for your individual clients)
Analyze and Correct technical issues on the backend of websites
Perform A/B, website usability, and website conversion rate testing with a focus on Conversion Rate Optimization (CRO)

Check out our culture on social media:

Instagram

Twitter

Facebook

You don't need to apply more than once even if you're interested in multiple positions - you can simply let us know! We consider all open roles when reviewing resumes and applications!

WebFX is an Equal Opportunity Employer, committed to providing and fostering an inclusive environment where all people, including women, minorities, LGBTQ+ and other underrepresented groups are supported, respected, and encouraged to excel within STEM careers. Our goal as an organization is to empower our team to achieve their personal best, bring people together, and provide equal opportunity to do so regardless of race, age, gender, sexual orientation, religion, physical ability or disability, or political affiliation. You can learn more on our website here !