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Senior Demand Side Strategist

Remote: 
Full Remote
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Offer summary

Qualifications:

Bachelor's degree in Marketing, Business, or a related field., Strong analytical skills with experience in data-driven decision making., Proficiency in campaign performance analysis and optimization strategies., Excellent communication skills for reporting and collaboration with cross-functional teams..

Key responsabilities:

  • Monitor and optimize daily performance of top client campaigns.
  • Analyze campaign performance metrics and oversee moderation processes.
  • Communicate insights and discrepancies through custom reports and dashboards.
  • Drive cross-functional projects and validate ideas through data analysis.

MGID logo
MGID SME
501 - 1000 Employees
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Job description

MGID is a global advertising platform that helps publishers monetize their audiences and enables brands to promote their products and services across the open web effectively. Using AI-powered technology, we deliver high-quality native, display, and video ads in brand-safe environments, balancing user experience and performance.

Every month, MGID reaches over 1 billion unique users and delivers 185 billion ads in more than 70 languages. Trusted by brands like Renault, Domino’s, Nestle, and Ikea, we support every stage of the marketing funnel – from planning campaigns to optimizing performance.

As Senior Demand Side Strategist, you will play a pivotal role in the global success of our campaign operations. We're looking for a strategic and data-driven thinker ready to act as the right hand to the head of Account Management—bringing structure, clarity, and insight to complex campaign workflows while bridging strategy and execution across regions and teams.

What You'll Do:

Daily Monitoring & Optimization

  • Monitor top clients daily based on revenue and delivery limits.

  • Spot fulfillment gaps and suggest optimization strategies.

  • Ensure brand campaigns meet delivery goals and follow brand safety standards.

Campaign Performance & Moderation

  • Analyze campaign performance based on key KPIs, prioritizing revenue impact.

  • Oversee campaign moderation, tagging, and issue resolution with stakeholders.

Communication & Troubleshooting

  • Share insights via custom reports and dashboards, highlighting discrepancies.

  • Recommend improvements to team leads and support GTM process execution.

  • Communicate delivery issues using internal tools and maintain a monthly KPI summary.

Campaign Health Checks

  • Run systematic checks on new campaigns for proper setup and best practices.

  • Flag tracking, attribution, or performance issues to relevant leads.

Cross-Team Projects

  • Drive and track cross-functional initiatives with supporting reports and dashboards.

  • Partner with teams to validate ideas through data and build proof-of-concept.

Required profile

Experience

Spoken language(s):
English
Check out the description to know which languages are mandatory.

Other Skills

  • Strategic Planning
  • Teamwork
  • Communication
  • Problem Solving

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