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Growth Marketing and Social Media Associate/Lead

Remote: 
Full Remote
Contract: 
Full time
Work from: 
Brazil

Offer summary

Qualifications:

Experience in content creation, marketing coordination, or campaign execution., Near-native fluency in English, both written and spoken., Strong writing and editing skills with attention to detail., Familiarity with performance marketing principles and keyword optimization..

Key responsabilities:

  • Own and coordinate the content calendar across multiple channels.
  • Source visuals and manage design briefs for social media campaigns.
  • Execute social media organic campaigns and monitor performance metrics.
  • Contribute insights to strategic marketing plans based on campaign results.

InPlanet logo
InPlanet Startup https://inplanet.earth/
11 - 50 Employees
See all jobs

Job description

About InPlanet
We are an impact-driven, remote-first, ClimateTech (CDR) startup headquartered in Germany and Brazil to reverse climate change and make tropical agriculture more regenerative, low-carbon, and sustainable. We are working with Enhanced Rock Weathering in tropical agriculture, focusing on Brazil. We do this to create a liveable planet for future generations and, specifically, to regenerate soils and ecosystems, grow nutritious food, and increase food security and sovereignty in the tropics.
People-first, Performance Culture: We believe that focus on people and performance can co-exist with the right cultural vision. Our philosophy is to blend these two essential components. The Rocket symbolizes our commitment to peak performance, excellence, and reaching new heights. The Heart represents our dedication to our people, fostering empathy, compassion, and genuine care for every team member's well-being.
We are committed to diversity, equity, and inclusion. We are proud to have an internationally growing team and we are designing our people practices to serve psychological safety, belonging, and authenticity.
You can check out independent reviews by other candidates onGlassdoor to check how people find interviewing with us.
Check out our Culture page here

About the Role
Were looking for aGrowth Marketing and Social Media Associate to join InPlanet and become the engine behind our social campaigns and growth execution. This is a hands-on role for someone whos organized, ambitious, and ready to help shape how the world sees us.
Youll work side-by-side with Marketing, Design, BizDev and Science take charge of building our monthly content engine, sourcing assets, optimizing copy, and drive growth execution across multiple channels. We're not looking for someone to just do tasks, we want someoneready to change the world through bold, purpose-driven work that can drive growth and bring awareness to Enhanced Rock Weathering credits.
2025 is a COP30 year in Brazil, and as the climate conversation heats up, youll help position InPlanet as a leader in carbon removal and climate innovation.

The Impact you can make
  • Position InPlanet as one of the top voices in Enhanced Rock Weathering on social media
  • Help us become unforgettable in the climate space
  • Make sure we show up everywhere that matters - with clarity, consistency, and purpose
  • Work at the intersection of performance and purpose, helping us drive leads, educate the market, and grow faster, at the end of the day this role is a part of the commercial team
Core working relationships
  • Collaborate daily with our Head of Marketing, Designer, Paid Media Agency, and Brand Specialist
  • Work closely with the Commercial, Carbon and Science Team on storytelling and visibility

Key Responsibilities
  • Own the content calendar: Plan and coordinate a full month of content across channels (LinkedIn, Email, Blog, etc.)
  • Source visuals and manage design briefs: Work with our Brand Specialist and Designer to ensure every post and campaign has the right assets
  • Clean up and optimize content: Polish blog drafts based on internal content and optimize for search, clarity, and impact
  • Campaign execution: Social media organic campaign execution with strong performance tacking across all social channels
  • Reporting & Data: Help monitor campaign results and flag trends, anomalies, and learnings
  • Documentation & Process: Keep content, performance reports, and campaign trackers tidy and up to date
  • Contribute to strategic marketing plans, bringing insights from whats working (and whats not)
You can be a Rock-Star if you have
Core Skills & Experience
  • Experience in content creation, marketing coordination, or campaign execution
  • Near-native fluency in English, written and spoken
  • Great writing and editing skills with a sharp eye for detail
  • Familiarity with performance marketing principles and keyword optimization
  • Experience creating or managing Google Slides or PowerPoint decks
  • Strong sense of ownership and reliability, you follow through and get things done
  • Bonus: Experience working in agencies, consultancies, or startups
Key Qualities
  • Youre fast, hungry, happy - you love to work, learn, and create impact
  • Methodical and structured in your work, but not rigid, you adapt quickly
  • Unafraid of repetitive tasks - you are humble - and take pride in doing them well
  • Curious, self-motivated, and excited to grow into a bigger role over time
  • Deep belief in climate solutions and a desire to do meaningful work
  • Understanding of performance and analytics, with potential experience working with control groups or A/B testing using platforms like Google Analytics, Amplitude, or similar
Bonus Points (but not essential)
  • Experience with HubSpot, Notion, or project management tools
  • Familiarity with ad platforms (Google, LinkedIn, Meta, TikTok, Reddit, etc.)
  • Some understanding of SEO, analytics, or paid acquisition
  • Background or interest in the climate space
  • Portuguese language skills
Living Our Values
At InPlanet, we have a big vision of solving climate change, and we are looking for individuals who are genuinely passionate about making a positive difference in the world of Carbon Removal Solutions. Trust guides our actions, drive fuels our efforts, and impact is our goal.
  • Trust: You believe in being kind and transparent in the workplace, fostering an environment where trust thrives and collaboration flourishes
  • Drive: You possess an innate drive to take action with a hands-on, can-do attitude, propelled by urgency
  • Impact: You dream big and are committed to making a meaningful difference in the world, aligning with our overarching mission to address climate change
Benefits
  • Salary expectations and our comp philosophy are openly discussed in the first interview with the goal of managing expectations fairly.
  • Share options to make you feel like an owner.
  • Home Office Budget
  • Fully Remote: Join us from anywhere within the CET (- 4/5-hour time zones).
  • Personal development budget
  • Language Programme Monthly Allowance
  • 34+ days annual leave
  • The opportunity to be autonomous, make a huge difference and belong to a vision.
  • Occasional off-sites in Brazil yay!
  • Laptop to fuel your productivity
InPlanet Compensation Philosophy
At InPlanet, our philosophy revolves around ensuring fair and unbiased compensation and equitable equity pay, coupled with competitive benefits, across all regions where we operate.
The reason behind our salary range being wide or undefined at the first stages of the interview is because of our international presence and globally distributed workforce, we utilize geo ranges to account for varying pay differentials, forming a crucial part of our global compensation strategy to remain competitive across diverse markets as we expand our reach.
These ranges are determined by role, level, and location, recognizing the nuanced demands of each market. The actual base pay for the selected candidate is influenced by factors such as location, skills, experience, training, business requirements, and market dynamics, with the range subject to potential adjustments in alignment with our commitment to fairness and transparency.

Application Process
Roughly 6 hours across 3-6 weeks from CV-screening.
  1. Interview with Talent & People Partner or Head of People (values & motivation)
  2. Interview with the Hiring Manager (required core skills and competencies)
(optional third interview)
  1. Challenge with 3+ team members (specific task, preparation needed)
  2. Verbal reference check & psychometric profiling
  3. Offer
To hear about updates on future opportunities, please follow us on
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How to Apply
  • We kindly ask you to submit your CV in English, as this is the main language we use here at InPlanet (unless it is justified to be in Portuguese).
Being an equal opportunities employer is very important to us, and we are committed to ensuring that no applicant receives less favourable treatment on the grounds of gender, age, disability, religion, belief, sexual orientation, marital status, or race, or is disadvantaged by conditions which cannot be shown to be justifiable. We design our processes to be fair and equitable, and we believe in continuous learning.
Apply for this job

Required profile

Experience

Spoken language(s):
English
Check out the description to know which languages are mandatory.

Hard Skills

Content CreationMarketingMarketing Performance Measurement And ManagementCampaign ManagementGoogle AnalyticsAmplitudesKeyword ResearchGoogle SlidesAcquisition ProcessesHubSpot CRMProject ManagementAnalyticsAdvertising NetworksNotion (Software)Search Engine Optimization

Other Skills

  • Microsoft PowerPoint
  • Writing
  • Editing
  • Adaptability
  • Communication
  • Curiosity
  • Self-Motivation
Are you interested?

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