Offer summary

Qualifications:

Experience with online media tactics such as CPA, CPM, and paid search., Strong negotiation, tracking, and optimization skills., Familiarity with third-party ad servers and rich media technologies., Outstanding budget and project management skills..

Key responsabilities:

Collaborate with Account & Strategy teams to create strategic media solutions.

Utilize media research tools for campaign development.

Finalize and present campaign recommendations to clients and internally.

Manage and train Assistant/JR Planners while overseeing campaign execution issues.

Job description

The traditional approach doesn’t cut it for our Media team. Instead of focusing on creating media plans, they build media systems. They determine the best mix of channels to go to market, combining cultural insights and algorithms to build strategies and manage media programs. Data is the driver. Delivering creativity is the goal.

Here’s what you should know if you want to be a Media Planner at Blink:

On any given day you might

Work with Account & Strategy teams to develop strategic channel/media solutions
Utilize media research tools and resources to aid in campaign development
Finalize and present recommendations internally and to clients
Manage cross-departmental issues regarding any aspect of campaign execution
Develop and present reports highlighting relevant insights and learnings, and provide recommendations for future campaigns
Develop, manage and train Assistant/JR Planners

The ideal person

Can manage all aspects of an online program(Facebook, Google and other publishing platform)
Has experience with all online media tactics: CPA, CPM, and paid search
Understands all aspects of online campaign implementation
Has stellar negotiation, tracking, and optimization skills
Is comfortable interacting with third party ad servers and rich media technologies
Understands syndicated and related online media research resources
Has outstanding budget and project management skills

Required profile