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Channel Marketing Manager

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Full Remote
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Offer summary

Qualifications:

Bachelor's degree in Marketing, Business, or a related field., Experience in channel marketing and strategy development., Strong analytical skills with a focus on market insights and customer segmentation., Proficiency in digital marketing and stakeholder management..

Key responsabilities:

  • Execute go-to-market and pricing strategies to enhance sales growth.
  • Develop and implement marketing activation plans for new products.
  • Measure and report on marketing initiatives and customer performance.
  • Foster relationships with key decision-makers and drive customer engagement.

Signify logo
Signify XLarge https://www.signify.net
11 - 50 Employees
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Job description

Job Title
Channel Marketing Manager

Job Description

Through bold discovery and cutting-edge innovation, we lead an industry that is vital for the future of our planet: lighting. Through our leadership in connected lighting and the Internet of Things, we're breaking new ground in data analytics, AI, and smart solutions for homes, offices, cities, and beyond.

At Signify, you can shape tomorrow by building on our incredible 125+ year legacy while working toward even bolder sustainability goals. Our culture of continuous learning, creativity, and commitment to diversity and inclusion empowers you to grow your skills and career.

Join us, and together, we’ll transform our industry, making a lasting difference for brighter lives and a better world. You light the way.

More about the role

This is an exciting job opportunity for you to light the way as a Channel Marketing Manager in Riyadh KSA  with Signify.

  • Operational

  • Deploy and execute the agreed go-to-market and pricing strategy to drive sales growth and market share for assigned commercial team.
  • Understand, develop insights, segment existing customers, and recruit new customers.
  • Develop and execute the Market Activation Plan for new products.
  • Implement marketing activities and promotions to generate demand.
  • Measure performance of the customers, channel and identify optimization opportunities.
  • Support Growth Calls execution, and Market Business Review Cycle

  • Financial

  • Drive Sales and Margin within assigned channel
  • Develop metrics, track, report and forecast marketing initiatives and activities in Allocadia.
  • Customer

  • Enable and engage customers.
  • Drive customer readiness and productivity
  • Drive indirect revenue-producing activities such as through-customer Marketing, for-customer Marketing, lead nurturing.
  • Identifies, develops & maintains relationships with relevant decision makers and influencers in customers organizations and eco system key players.

  • People

  • Drives cross functional collaboration, strategic focus and organization agility.
  • Builds required capabilities to drive performance.
  • Drive integrity & compliance with GBP

More about you

While we value and appreciate all applicants, we believe that the following experience and skills will be needed to shine brightly in this job opening:

  • Technical

  • Market & Customer Requirements
  • Channel Strategy & Planning
  • Design and Execute Marketing Activation in the Channel
  • Channel Analytics
  • Digital Marketing
  • Behavioral
    • Stakeholder Management
    • Commercial Savviness
    • Solution orient
    • Problem Solving
    • Team Skills & Influencing

Everything we’ll do for you…

You can grow a lasting career here. We’ll encourage you, support you, and challenge you. We’ll help you learn and progress in a way that’s right for you, with coaching and mentoring along the way. We’ll listen to you too, because we see and value every one of our 30,000+ people.

We believe that a diverse and inclusive workplace fosters creativity, innovation, and a full spectrum of bright ideas. With a global workforce representing 99 nationalities, we are dedicated to creating an inclusive environment where every voice is heard and valued, helping us all achieve more together.

Required profile

Experience

Spoken language(s):
English
Check out the description to know which languages are mandatory.

Other Skills

  • Business Acumen
  • Problem Solving
  • Team Effectiveness
  • Collaboration
  • Personal Integrity

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