Content Outreach Specialist

About Rocket Clicks

Mission

We accelerate growth for innovative businesses through revenue-first marketing strategies.

Accelerate Growth

• pushing businesses, individuals, and entrepreneurs that want to grow faster
  
  

Innovative Businesses

• businesses, individuals, and entrepreneurs that want to lead in their industry
  
  

Revenue-First Marketing Strategies

• we measure success based on our ability to drive revenue and increase profitability
  
  

Vision

Legacy & Impact

• 1,000 Revenue Barriers Surpassed
  
  

Culture & Team

• 1,000 PPF Goals Achieved
  
  

Financial Outcome

• $35MM in Revenue at 20% EBITDA
  
  

Values

Belief

• Proactive - We create change rather than reacting to it. We anticipate future opportunities and act to address them in advance.
• Disciplined - We stay committed to our tasks and goals, not straying despite difficulties or temptations.
  
  

Operational Effectiveness

• Candid - We communicate directly and transparently, without being overly concerned with diplomacy or avoiding offense.
• Empathetic - We strive to understand and share the feelings of others, with their perspectives as the lens for our interaction.
  
  

Leadership

• Accountable - We hold ourselves responsible for the outcomes of our decisions and accept the consequences of our actions.
• Results-Oriented - We start with the end in mind. We prioritize efforts that lead to measurable outcomes, emphasizing productivity rather than busyness.
  
  

Position Summary

The Content Distribution Specialist ensures that high-quality content reaches the right audience at the right time through the most effective channels. This role focuses on strategically amplifying content to maximize visibility, engagement, and conversions. The Content Distribution Specialist works closely with the content creation team, leveraging a deep understanding of platforms, audience behavior, and analytics to ensure that every piece of content achieves its full potential.

• Pay range monthly: USD $12-$17 per hour
• Location: Remote-Philippines (100% Work From Home)
• Work Schedule: 8AM to 5PM CST
• Employment Type: Independent Contractor (40 hours/week)
  
  

Key Responsibilities

• Distribution Strategy Development
• Create and execute a comprehensive content distribution strategy aligned with the company’s marketing goals and audience preferences.
• Identify and prioritize the most effective channels for distributing content, including social media platforms, email marketing, paid advertising, and partnerships.
• Work closely with the Content Strategist to ensure distribution plans align with the overall content strategy.
• Platform Management and Optimization
• Manage and maintain the company’s presence on distribution platforms such as LinkedIn, Instagram, YouTube, Twitter, Facebook, and TikTok.
• Optimize content for each platform by tailoring formats, captions, hashtags, and visuals to meet audience expectations and platform algorithms.
• Schedule content using tools like Hootsuite, Buffer, or Sprout Social to ensure timely and consistent delivery.
• Paid Media Campaigns
• Develop and manage paid content promotion campaigns across platforms, such as Meta Ads, Google Ads, or LinkedIn Ads.
• Collaborate with the paid media team to set campaign objectives, budgets, and performance benchmarks.
• Monitor and optimize paid campaigns to ensure maximum ROI.
• Email Marketing Integration
• Collaborate with the email marketing team to distribute content via newsletters, drip campaigns, and targeted email blasts.
• Segment email audiences to ensure relevant content delivery based on customer preferences and behavior.
• Track email performance metrics, such as open rates and click-through rates, to refine future distribution efforts.
• Content Syndication and Partnerships
• Identify and establish partnerships with relevant platforms, influencers, or industry websites to syndicate content and expand its reach.
• Submit articles, videos, and other content to third-party sites to boost visibility and traffic.
• Leverage relationships with influencers and thought leaders to amplify content distribution.
• Performance Tracking and Reporting
• Monitor the performance of content distribution efforts using analytics tools such as Google Analytics, UTM tracking, and platform-specific insights.
• Create detailed reports highlighting distribution effectiveness, audience engagement, and conversion rates.
• Use data to identify areas for improvement and make recommendations for optimizing future distribution strategies.
• Cross-Functional Collaboration
• Work closely with the Content Creator and Social Media Manager to ensure distribution efforts align with the creative vision and audience expectations.
• Coordinate with SEO Specialists to ensure distributed content supports organic search performance and visibility.
• Collaborate with the sales and customer success teams to share distributed content that nurtures leads and supports customer retention efforts.
  
  

Skills And Qualifications

Strategic Expertise

• Strong understanding of content marketing principles and how to align distribution strategies with business objectives.
• Ability to identify and prioritize high-value channels for specific types of content and target audiences.
  
  

Technical Skills

• Proficiency with social media management tools (e.g., Hootsuite, Buffer) and analytics platforms (e.g., Google Analytics, Sprout Social).
• Experience with paid promotion platforms (e.g., Google Ads, Meta Ads Manager, LinkedIn Ads).
  
  

Data-Driven Decision Making

• Strong analytical skills to interpret performance data and refine distribution strategies based on insights.
• Familiarity with tools like UTM tracking and campaign attribution models.
  
  

Collaboration and Communication

• Excellent communication skills to work effectively across teams and present findings to stakeholders.
• Ability to synthesize feedback from different departments to improve distribution efforts.
  
  

Adaptability and Trend Awareness

• Deep knowledge of emerging distribution trends, platforms, and technologies to keep the brand competitive.
• Flexibility to pivot strategies based on audience behavior and market dynamics.
  
  

Benefits

• 10 paid company holidays
• 10 days PTO, 5 days paid sick leave
• Parental and bereavement leave
• Performance bonus plan
  
  

The Pay Range For This Role Is

12 - 17 USD per hour(Remote - Philippines)