Director, Brand Strategy - Newport Brass

Guide the strategic vision for Newport Brass within Delta Faucet Company's luxury portfolio. Responsible for enhancing brand presence and implementing impactful marketing strategies to engage customers and establish the brand as a luxury leader.

Work under the VP of Luxury to craft the brand's future, connect with customers, and boost business growth.

What You’ll Do

• Lead Brand Strategy – Develop and implement a powerful brand strategy that aligns with business objectives, market trends, and evolving consumer preferences.
• Build Impactful Marketing Campaigns – Coordinate all aspects of multi-channel campaigns that improve brand visibility and drive customer engagement.
• Leverage Market Insights – Conduct in-depth market research and competitive analysis, using insights to refine marketing strategies and stay ahead of industry trends.
• Champion Brand Positioning & Messaging – Ensure Newport Brass’s brand voice, message, and identity are distinctive, consistent, and resonate with luxury audiences.
• Drive Consumer Engagement & Dedication – Develop and implement innovative initiatives that strengthen customer relationships, improve brand affinity, and build long-term dedication.
• Collaborate Cross-Functionally – Partner closely with Sales, Product Development, Finance, and Channel Teams to align marketing initiatives with broader business goals.
• Improve Performance & ROI – Define important metrics, monitor marketing efficiency, and consistently refine strategies to ensure the best return on investment.
• Coordinate Budget & Resources – Coordinate the brand marketing budget, ensuring smart allocation of resources and data-driven decision-making.
• Encourage & Influence – Communicate brand strategy and growth opportunities to senior leadership, securing alignment and investment in key initiatives.

Who You Are:

• Experienced Luxury Marketer – 10+ years in brand marketing with a proven track record of success, including at least 5 years in a senior leadership role. Experience in upper-premium or luxury brands is highly preferred.
• Strategic & Visionary Problem Solver – You understand the broader perspective and excel at turning insights into effective marketing strategies.
• Creative Problem-Solver – You bring fresh ideas, challenge the status quo, and turn complex challenges into growth opportunities.
• Data-Driven Decision Maker – You leverage analytics and consumer insights to inform marketing decisions and drive measurable results.
• Encouraging Leader & Influencer – You excel at leading cross-functional teams, managing multiple projects, and encouraging those around you.
• Proficient Communicator – Your capability in written and verbal communication equips you to develop impactful messages and influence partners adeptly.
• Education – Bachelor’s degree or equivalent experience in Marketing, Business Administration, Communications, or a related field. MBA or equivalent experience is a plus.

Why Join Us?

Delta Faucet Company's Luxury Division offers the chance to craft remarkable experiences and redefine Newport Brass's future.

Company: Delta Faucet Company

Delta Faucet Company (the “Company”) is an equal opportunity employer and we want to have the best available persons in every job. The Company makes employment decisions only based on merit. It is the Company’s policy to prohibit discrimination in any employment opportunity (including but not limited to recruitment, employment, promotion, salary increases, benefits, termination and all other terms and conditions of employment) based on race, color, sex, sexual orientation, gender, gender identity, gender expression, genetic information, pregnancy, religious creed, national origin, ancestry, age, physical/mental disability, medical condition, marital/domestic partner status, military and veteran status, height, weight or any other such characteristic protected by federal, state or local law. The Company is committed to complying with all applicable laws providing equal employment opportunities. This commitment applies to all persons involved in the operations of the Company regardless of where the employee is located and prohibits unlawful discrimination by any employee of the Company.

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