Marketing Assistant - B2B (ZR_21100_JOB)

Job Highlights:

Contract: Independent Contractor
Schedule:

• 20 hours per week (Monday to Friday, 10 AM to 2 PM) Monday to Friday
  

Client Timezone: AEST (Australian Eastern Standard Time)

Client Overview

Join a dynamic technology company on the cusp of a marketing revolution! This established business is seeking a talented Marketing Assistant to help revamp their client engagement strategies. As a key player in their growth, you’ll have the opportunity to work with cutting-edge systems and products, crafting compelling campaigns that educate and excite a diverse client base. If you’re passionate about blending technical knowledge with creative marketing solutions, this role offers an exciting chance to shape the future of a forward-thinking tech firm.

Job Description

As a Marketing Assistant, you’ll be at the forefront of our client’s marketing transformation, focusing primarily on email campaigns with the potential to expand into social media marketing. You’ll craft engaging content that not only promotes products and services but also educates clients on system improvements. This role offers a unique blend of creativity and strategy, allowing you to leverage your marketing expertise to drive client engagement and business growth. You’ll work closely with a technically proficient team, translating complex concepts into compelling marketing messages. This position is ideal for a marketing professional looking to make a significant impact in a tech-focused environment while enjoying the flexibility of a part-time schedule.

• Spearhead email marketing campaigns using MailChimp, creating captivating content for tri-weekly client communications
  
• Develop and design promotional materials that showcase our diverse range of products and services
  
• Craft educational content that helps clients optimize their systems, positioning our company as a thought leader
  
• Assist in the creation and implementation of a comprehensive social media strategy to expand our digital presence
  
• Generate and analyze marketing performance reports to drive data-informed decision making
  
• Manage client inquiries with professionalism, enhancing our reputation for excellent customer service
  
• Collaborate with the technical team to translate complex product features into clear, benefit-driven marketing messages
  
• Support various administrative tasks related to marketing initiatives, ensuring smooth operation of all campaigns
  

• Proven experience in email marketing, with a strong command of MailChimp and other marketing automation tools
  
• Creative flair for crafting engaging ad copy and marketing content that resonates with a B2B audience
  
• Solid understanding of audience targeting and segmentation strategies to maximize campaign effectiveness
  
• Familiarity with major social media platforms and content creation best practices
  
• Excellent written and verbal communication skills, with the ability to explain technical concepts in simple terms
  
• Strong time management skills and the ability to work independently in a remote setting
  
• Basic understanding of CRM systems, with experience in Tradify and Xero considered a plus
  
• Passion for technology and ability to quickly grasp and communicate technical product features
  
• Proactive attitude with a desire to contribute ideas and drive marketing innovation