Offer summary

Qualifications:

2+ years of hands-on experience in SaaS marketing, Proven track record in managing PPC campaigns, Experience with Google Ads is essential, Strong analytical skills and excellent communication abilities..

Key responsabilities:

Architect and execute Google Ads and Microsoft Ads campaigns

Enhance PPC strategy and initiate quarterly tests

Publish insightful blog articles monthly and develop social media strategies

Measure performance against goals and optimize marketing strategies based on insights.

Job description

Role Overview

We are seeking a highly organized and self-motivated digital marketing generalist to support the COO in executing a variety of marketing tasks. In this role, you will assist with day-to-day operations across marketing operations, ad platform execution, and creative coordination. You’ll work closely with an experienced marketing professional to gain hands-on experience while contributing to the successful marketing initiatives.

What You'll Be Doing

Architect, oversee, and execute impactful Google Ads, Microsoft Ads, and other PPC campaigns
Enhance the current PPC strategy for optimal results
Initiate a minimum of one new PPC test every quarter
Regularly publish a minimum of one insightful blog article each month
Formulate and execute an innovative social media strategy
Collaborate on the development of a cutting-edge partnership strategy
Contribute to the establishment of strategic marketing partnerships
Measure and report performance of all, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Continuously explore avenues to optimize and expand growth opportunities within the existing marketing strategy

Requirements

2+ years of hands-on experience as a SaaS marketing professional
Demonstrate a proven track record in lead role managing PPC campaigns
Must have experience with Google Ads
Excellent written and verbal communication skills.
Ability to do self-directed work independently.
Strong analytical skills and data-driven thinking
Up-to-date with the latest trends and best practices in online marketing and measurement

Benefits

Position: Digital Marketing Specialist

Working Hours: Monday - Friday, 9 AM to 5 PM EST or PST

Payment Frequency: Monthly

Type of Contract: Independent Contractor

Salary: $2000 USD

Only CVs in English will be considered to participate in the process.

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