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Digital Marketing Manager – B2B (all genders)

fully flexible
Remote: 
Full Remote
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Offer summary

Qualifications:

5-7 years of experience in digital marketing, content creation, and lead generation in a B2B environment., Proficiency in SEO tools, social media management, and website management platforms., Strong writing and editing skills in German and English., Degree in Marketing, Communications, Journalism, or a related field..

Key responsabilities:

  • Plan and execute digital marketing strategies to enhance brand awareness and lead generation.
  • Manage and create high-quality content for various digital platforms and marketing materials.
  • Oversee social media campaigns and ensure brand consistency across all channels.
  • Monitor performance metrics and optimize marketing efforts based on data analysis.

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Eraneos - powered by Ginkgo Large https://www.eraneos.com/
1001 - 5000 Employees
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Job description

What you will find with us
For our growing marketing team, we are looking for a Marketing Manager (all genders).
Are you a strategic digital marketer with a passion for content, lead generation, and social media? Do you thrive in a dynamic, international environment where creativity meets data-driven decision-making? If so, we want you on our team!

As Digital Marketing Manager, you will play a key role in shaping our global digital marketing strategy. You’ll manage digital campaigns, oversee content creation, and ensure brand consistency across all platforms. This role is ideal for a skilled professional who enjoys working independently while collaborating with cross-functional teams.
Who you are
In addition to a strong can-do mentality and extensive marketing experience, you own the following qualities and qualifications: 
  • Experience: 5-7 years of experience in digital marketing, content creation, and lead generation in a B2B environment.
  • Expertise in Tools & Platforms:
  • SEO tools (Google Analytics, SEMrush, etc.)
  • Social media management (LinkedIn, Instagram, HubSpot)
  • Website management (WordPress)
  • Content creation tools (Canva, Adobe Suite)
  • Strong Writing & Editing Skills: Excellent ability to craft compelling content in German (native) and English (fluent).
  • Analytical & Creative Mindset: Ability to analyze performance data and optimize marketing efforts accordingly.
  • Project Management Skills: Highly organized, proactive, and able to handle multiple projects in a fast-paced environment.
  • Reporting: You would report directly to the Head of Marketing & Events for Eraneos Germany, working side-by-side and in addition, a team player with entire global marketing team.
  • Education: Degree in Marketing, Communications, Journalism, or a related field.
  • Identification with our corporate values #impact, #dedication, # together
Who we are
Eraneos is an international management & technology consulting group aiming to shape the digital transformation of our customers. We help organizations remain one step ahead, benefiting from the opportunities the digital age has to offer. The role described here offers the following challenges:
  • Digital Strategy & Execution: Plan and execute digital marketing strategies to boost brand awareness, lead generation, and online traffic.
  • Social Media Management: Develop and implement engaging B2B social media campaigns across LinkedIn, Instagram, and other relevant platforms.
  • Content Creation & Optimization: Create, edit, and manage high-quality content for websites, blogs, social media, brochures, whitepapers, presentations, and other marketing materials.
  • Website Management: Ensure up-to-date, accurate, and engaging content on company websites using WordPress.
  • SEO & SEM: Optimize content for search engines, run paid ad campaigns, and analyze performance for ongoing improvements.
  • Performance Monitoring & Analytics: Track key performance indicators (KPIs) to measure the success of campaigns and suggest data-driven optimizations.
  • Branding & CI/CD Compliance: Maintain brand consistency across all digital assets while aligning with corporate identity guidelines.
  • Collaborations & Stakeholder Management: Work closely with internal teams, consultants, and external partners to create compelling and data-backed content.
Contact
If you have any questions in advance, please contact Anne Nilsson at hr.de@eraneos.com.

Our top priority is that you fit in with us and we with you, regardless of origin, nationality, sexual orientation, religion, gender identity, age, disability or other aspects of diversity.

Please apply via our company portal with your CV and / or your updated Xing or Linked In profile.

Are you interested in what our employees and other applicants say about us? Visit us on Kununu and follow us on social media to make sure you don't miss the latest news about us. Eraneos Germany as an employer: kununu.com
About us

Required profile

Experience

Spoken language(s):
GermanEnglish
Check out the description to know which languages are mandatory.

Other Skills

  • Teamwork
  • Communication
  • Creativity

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