Offer summary

Qualifications:

Proven experience managing Google Ads and Meta ad campaigns, preferably in lead generation or home services., Strong analytical skills with proficiency in Google Analytics and Meta Business Suite., Ability to make real-time budget adjustments based on performance trends., Excellent communication skills and detail-oriented with a sense of urgency..

Key responsabilities:

Develop, manage, and optimize paid advertising campaigns on Google Ads and Meta.

Monitor campaigns in real-time, adjusting budgets and bid strategies to maximize lead flow.

Analyze data to identify trends and optimize conversion rates while reducing cost-per-lead.

Collaborate with the team to align lead flow with service availability and report key performance metrics to leadership.

Job description

Job Title: Performance Marketing Manager
Location: Remote (EST Time Zone)
Salary Range: up to 2500 USD

Work Schedule: Monday - Friday, 9:00 AM to 5:00 PM (EST)

NOTE: INDEPENDENT CONTRACTOR POSITION

Company Overview:

Sagan is an exclusive membership community for top executives, founders, and CEOs seeking to hire and maximize the impact of international talent. We bridge the gap between global talent and US-based businesses, connecting candidates from vibrant regions like Latin America, the Philippines, India, Pakistan, Bangladesh, and Africa with leading American companies. Discover a world of career possibilities with Sagan.

About the Company:

Sagan represents a fast-growing home services company based in Cleveland, OH. The company operates in a high-urgency industry where lead generation is mission-critical, requiring a results-driven marketing approach.

Position Overview:

The Performance Marketing Manager will take ownership of the companys paid advertising efforts, ensuring maximum lead generation within the allocated budget. This role is ideal for a data-driven marketer who thrives in a fast-paced environment and can make real-time budget adjustments to drive high-quality leads.

Key Responsibilities:

Develop, manage, and optimize paid advertising campaigns on Google Ads and Meta (Facebook & Instagram)
Monitor campaigns in real-time, adjusting budgets and bid strategies to maximize lead flow
Analyze data to identify trends, optimize conversion rates, and reduce cost-per-lead (CPL)
Implement A/B testing on ad creatives, copy, and targeting strategies
Collaborate with the team to align lead flow with service availability and operational capacity
Report key performance metrics, insights, and recommendations to leadership
Stay ahead of industry trends and competitor strategies to maintain a competitive edge

Qualifications:

Proven experience managing Google Ads and Meta ad campaigns, ideally in a lead-generation or home services environment
Strong analytical skills with experience using Google Analytics, Meta Business Suite, and other ad tracking tools
Ability to make real-time budget adjustments based on performance trends
Highly detail-oriented with a strong sense of urgency
Strong communication skills and ability to work in a fast-paced environment
Experience with landing page optimization and conversion rate optimization (CRO) is a plus
Familiarity with CRM systems and lead management processes is a bonus

Nice-to-Haves:

Experience in the home services industry.
Familiarity with ServiceTitan.

Why Join Us?

Competitive salary with performance-based incentives.
Opportunity to make a direct impact in a high-growth environment.
A results-driven, fast-paced work culture where your expertise is valued.
Work with a team that understands the urgency of lead generation in the home services industry.

📍If you're a digital marketing professional who thrives under pressure and has the skills to maximize lead generation, we want to hear from you! Apply today to be part of a company that values results and rewards success.

Please note: To ensure prompt processing of your application, we kindly request that you submit your resume and an introductory video in English format.

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