Bachelor's Degree required., Entry level to 1+ years of experience in sales or the food/beverage industry., Proficiency in beer industry knowledge and Boston Beer Company product styles is preferred., Strong relationship-building skills with wholesalers and retailers..
Key responsabilities:
Execute internal sales objectives and improve account conditions using company systems.
Conduct impactful promotions and sampling events in bars, restaurants, grocery, and liquor stores.
Educate waitstaff and bartenders to enhance brand awareness and drive sales volume.
Build and maintain strong relationships with wholesalers and retailers to grow depletions.
Report This Job
Help us maintain the quality of our job listings. If you find any issues with this job post, please let us know.
Select the reason you're reporting this job:
We are The Boston Beer Company and together we are heavy.From the very beginning, Jim Koch wanted to create a company that he would want to work for, creating a culture that celebrated beer with a passion and depth of knowledge that can’t help but be contagious to others.Nearly 40 years of brewing beer and cultivating talent later, we continue to be a passionate group of individuals who focus on raising the bar in everything that we do.We are always looking for hardworking, motivated and competitive people who strive to push the boundaries and never settle. Not to be lost in the shuffle is the ability to have fun – after all, we are a beer company, and if you can’t have fun in this business, there’s something wrong!
We are looking for a Brand Activation Rep in Charlotte, NC! This is a Full Time Temporary role for a 12month duration.
The role of the Brand Activation Representative (BAR) is to increase availability and visibility of specific Boston Beer brands at retail to generate depletion growth while supporting our local sales team to add value to our wholesaler and retailer partners.
What You'll Brew:
Execute internal sales objectives & improve account conditions using BBC systems and selling process
Learn and be proficient in beer industry knowledge, brewing, and BBC product styles
Execute impactful promotions for accounts in the On Premise (bars/restaurants) & Off Premise (grocery & liquor stores), sampling events, and festivals
Improve conditions and merchandise accounts by building displays, resetting coolers and displaying point of sale items to increase visibility of our brands
Conduct waitstaff & bartender education sessions to drive brand awareness and volume in accounts
Farm existing business in top on & off premise accounts to grow depletions
Build strong relationships with wholesalers and retailers
What Ingredients You'll Bring:
Minimum Qualifications:
4 year Bachelors Degree
Entry level to 1+ years sales and/or food/beverage industry
Level: 10
In accordance with pay transparency laws the pay rate for this role if hired is $20 per hour.
Some Perks:
Our people are our most important “ingredient.” We hire the best talent; and we reward, develop, and retain them too.
In addition to generous healthcare on day one, stock purchase plan, 401k and more, Full Time Boston Beer Coworkers have the following perks available*:
Tuition reimbursement
Fertility/adoption support
Free financial coaching
Health & wellness program and discounts
Professional development & training
Free beer!
Talk to your recruiter about eligibility
Qualified applicants with arrest or conviction records will be considered for employment in accordance with the Fair Chance Ordinance and the CA Fair Chance Act.
Boston Beer Corporation is an equal opportunity employer and is committed to a diverse workforce. In order to help ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veteran’s Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants who wish to request accommodation in the job application process can contact jobs@bostonbeer.com for assistance.
Required profile
Experience
Industry :
Food & Beverages
Spoken language(s):
English
Check out the description to know which languages are mandatory.