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Addiction is a global pet foods powerhouse with strategic offices in the US, Singapore, the Philippines, China and a state of the art manufacturing facility in New Zealand.
Our diverse product portfolio includes a wide range of grain and gluten-free premium dry, raw-dehydrated foods, and treats – including hypoallergenic and novel proteins.
All are made from the finest free-range meats and antioxidant-rich fruits and vegetables sourced from one of the world’s cleanest places–New Zealand.
You will find our products to be a great addition to your retail portfolio, whether it’s specialty or online.
And, because of our distinguished track record in developing and producing high quality and premium foods for cats and dogs, we have been trusted by some of the world’s top pet food brands as their private label (OEM) partner of choice for years.
Reach out to us today and find out how we go further for you and your company.
We are seeking a highly motivated Product Manager to drive innovation and growth in the pet food market. In this role, you will lead the development and optimization of our product portfolio by combining market insights, strategic planning, and cross-functional collaboration. This is an exciting opportunity to work in a dynamic environment and make a tangible impact on a rapidly growing industry.
Key Responsibilities
Product Strategy & Development:
Conduct market research, customer interviews, and competitive analysis to identify gaps and opportunities in the pet food market.
Define and execute the product vision, strategy, and roadmap aligned with market trends and business goals.
Lead the product development process by translating market insights into actionable product requirements in collaboration with R&D and marketing teams.
Collaboration On Product Launches
Develop product packaging concepts and oversee branding efforts to resonate with target audiences in partnership with graphics and marketing teams.
Work cross-functionally with R&D, marketing, sales, and supply chain teams to create go-to-market strategies for successful product launches and campaigns.
Monitor product launch performance and implement improvements based on customer and sales feedback.
Product Optimization
Analyze product performance data to identify opportunities for improvements in formulations, packaging, or pricing.
Implement enhancements to existing products based on customer feedback and evolving market demands.
Project Management
Plan and manage product development and launch timelines, ensuring key milestones are achieved.
Coordinate cross-functional teams to streamline workflows, resolve bottlenecks, and meet deadlines effectively.
Required Qualifications
Proven experience in product management, preferably in the pet food or FMCG industry.
Strong skills in market research, data analysis, and strategic planning.
Experience collaborating with R&D, marketing, sales, and supply chain teams.
Excellent project management and organizational skills.
Ability to thrive in a fast-paced environment and adapt to changing priorities.
Preferred Qualifications
Knowledge of pet nutrition or prior experience in the pet or food industry.
Familiarity with product lifecycle management and go-to-market strategies.
Expertise in conducting qualitative and quantitative research, including surveys, focus groups, and customer interviews.
Strong ability to analyze and interpret market trends, competitive landscapes, and consumer behavior
Experience translating research insights into actionable recommendations for product innovation and optimization.
Experience working with third-party market research firms or conducting in-house research.
Strong attention to detail and ability to synthesize complex data into clear insights.
Highly organized, with excellent prioritization and multitasking abilities to manage multiple projects effectively
Results-oriented mindset and dedication with a focus on delivering value to customers and achieving business objectives.
Skills & Competencies
Exceptional strategic thinking and ability to integrate market research findings into the product roadmap.
Excellent communication and presentation skills to share research insights with cross-functional teams and stakeholders.
Experience in packaging design and branding.
Why Join Us?
Be part of a passionate and innovative team in a growing global market.
Opportunity to shape the future of our product portfolio and make a meaningful impact.
Competitive salary and benefits package.
How To Apply
If you are a results-driven Product Manager with a passion for pets, we would love to hear from you. Please submit your CV detailing your relevant experience and achievements.
Required profile
Experience
Spoken language(s):
English
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