Senior Digital Marketing Lead

Role:  Senior Digital Marketing Lead

Location: London. This role will be required to travel to London once a week.

Recently listed as a "RegTech Top Performer" in Market Fintech's RegTech Supplier Performance Report, CUBE is pioneering the development of machine automated compliance. 

We are a global RegTech business defining and implementing the gold standard of regulatory intelligence and change for the financial services industry. We deliver our services through a SaaS platform, powered by an innovative combination of AI and proprietary data ontology, to simplify the complex and everchanging world of compliance for our clients. 

At CUBE, we are creating the future and are a company rooted in strong values, team spirit and commitment to our customers and wider communities. We serve some of the largest financial institutions globally and are expanding our footprint very fast. As we do so, we are keen for new talent to join us and realize their full potential to grow into leadership positions within the business.   

Role mission: 

As Senior Digital Marketing Lead you will drive strategic excellence and measurable impact across our digital marketing ecosystem. By leading end-to-end campaign management, overseeing SEO/SEM efforts, and delivering dynamic content across all digital touchpoints, the Senior Digital Marketing Lead will help increase brand visibility, enhance audience engagement, and drive demand generation. 

Working closely with cross-functional teams—including Product and Design—the Senior Digital Marketing Lead will ensure consistent messaging, user journey optimization, and performance insights are leveraged to inform future strategies. Ultimately, this role will champion continuous innovation and optimization to meet and exceed key KPIs across all digital channels.

Responsibilities:  

• Digital Strategy: Ensure our digital marketing supports our global marketing strategy goals and KPIs.
• Campaign Management: Plan, execute, and optimize multi-channel digital marketing campaigns to drive both brand awareness and demand generation.
• Content: Ensure content for the website, social, campaigns is kept fatigue-free and drives the desired behaviour
• SEO/SEM Optimisation: Work in partnership with our agency to build the SEO strategy to improve search rankings and oversee paid search campaigns for maximum ROI.
• Social Media Management: Manage and grow our social media presence to build engagement, brand awareness, and community.
• Performance Analysis: Monitor and report on digital marketing performance metrics, using insights to continuously improve campaign effectiveness and inform strategic decisions.
• Marketing Automation: Manage the master profile in our ABM platform and oversee advertising through the platform to nurture leads through the funnel.
• Paid Media: Manage budgets for paid advertising campaigns, ensuring we are using the right channels, cost-effective performance and meeting KPIs.
• Optimisation: Use insights to refine and update the website, landing pages and user journeys to maximize lead generation and conversion rates.
• Cross-functional Collaboration: Work closely with Product, and Design teams to ensure consistent messaging and alignment across all marketing efforts.

What we’re looking for: 

•  Experience working within a B2B SaaS business with a niche solution offering. We're looking for someone who has worked in a similar environment that requires precise targeting and messaging to reach specialized audiences.
• Proven experience ensuring campaigns work together to align with and deliver on multiple business objectives while managing a website overhaul 
• Proven experience delivering optimisation across digital eco-system
• The ability to thrive in a scale-up environment - strategic and reactive, hands on, wearer of multiple hats, independent with a team ethic

Our Products:

RegPlatform is a technology platform that streamlines regulatory change management. It provides firms with a one-stop, continuously maintained inventory of global regulations, with effortless horizon scanning, integration capabilities and workflow management. RegPlatform combines industry leading AI technology with expert validated insights to simplify the complexities of multi-jurisdictional regulatory content.

RegBrain allows customers to apply CUBE's AI models directly to their own content, enabling faster release and feedback cycles. Our flagship AI services will be included, spanning structural detection, classification, entity extraction, summarisation, and recommendations. Available to customers and partners as APIs and via a UI.

Why Us?   

🌍 Globally, we are one of a kind! 

CUBE are a well-established market leader within Regtech (we were around before Regtech was even a thing!), and our category-defining product is used by leading financial institutions around the world (including Revolut, Citi, and HSBC).

🌱Growth & progression

Last year we grew by more than 50% and our growth journey is just getting started! We are a dynamic, fast-paced workforce that is always seeking ways to accelerate our people, processes, services and products. We hire ambitious people that want to make a difference, share their ideas, “make it happen” and find better, smarter ways of working. Our future is shaped by our employees, so if you’re someone looking for an opportunity to make a real impact, and progress your career alongside the business, it couldn’t be a better time to join us!

🗣️Internationally collaborative culture

With more than 650 CUBERs across 17 locations in EMEA, the Americas and APAC, collaboration is key to our success. We are a diverse workforce united by a shared desire to reshape the world of regulatory compliance and make an impact. We champion sharing knowledge with colleagues from all over the world, in order to deliver the best results.

💡 Innovative breakthrough technology

CUBE is an innovator. We pioneered the use of AI in the field of regulatory change and our state-of-the-art, cutting edge technology is helping financial services firms from all over the world, solve complex compliance challenges. You will work alongside some of the brightest minds in AI research and engineering in developing impactful solutions that will reshape the world of regulatory compliance.

💻 Work life balance

CUBE is a remote-first business so you will be able to design your home office and choose your own work equipment. We host regular in-person meet-ups as a chance to get-together, share ideas and collaborate with other teams but we are advocates for remote working and we believe working remotely provides freedom to innovate, create and unlock global talent.