This is a remote position.
Full-time (40 hours a week)
Mon - Fri 9 AM- 6 PM (UK time) includes 1h unpaid break.
Job Purpose
:
Our Marketing Executive will fully understand and embody our values, consistently guiding best practices with a positive, can-do attitude. They will be proactive, independent, and also an effective team player, adhering to our corporate guidelines while representing the company in all interactions with team members, colleagues, clients, and stakeholders. The Marketing Executive will collaborate with the marketing team, contribute ideas, and execute plans aligned with our marketing strategies to drive business growth.
Responsibilities Overview:
You will be responsible for advertising our services and communicating our brand message in a clear and effective manner to help generate new business and be fully responsible for generating sales leads and understanding/analysing the outcomes and end result.
Key Duties and Responsibilities:
● Digital Marketing: Execute all digital marketing reports, including email marketing, social media marketing, SEO, PPC, and social media ads.
● ONline Marketing: Research and identify content aligned with our target audience, develop it using keywords and SEO principles, and collaborate with the content creator/team to produce materials such as blogs, case studies, and brochures.
● Technical Support:
1. Maintain and improve the performance of our Learning Management System (LMS) while providing support to internal teams, clients, stakeholders, and maintaining the website.
2. Work alongside the web developer to create, develop, and update written content using SEO principles to ensure a smooth user journey.
● Continuous Research: Stay up-to-date with the latest SLCN and education news and trends to implement reactive marketing strategies and increase visibility.
● Corporate Communications: Proactively manage scheduling, promotion, and coordination of internal initiatives and events as needed. Gather information monthly for the internal newsletter.
● Time Management Skills: Exhibit excellent organisational and management skills, applying best practices and updating organisational tools daily. Adapt to tight deadlines, efficiently use Google Calendar and Google Drive.
● Community Management: Collect customer feedback, increase reviews on online forums and social media, respond promptly, and foster relationships.
● Software Knowledge: Proficient in using software and CRM tools such as Adobe Suite, Canva, CapCut, HubSpot, Google Suite, and others.
● Reporting: Provide updates during monthly marketing catch-ups and ensure daily updates to the preferred organisational tool (e.g. Jira board) to support the achievement of weekly and monthly goals
Requirements
Personal Attributes:
● Creative Problem-Solver: Ability to think outside the box and and innovative solutions to marketing challenges.
● Strong Communicator: Excellent verbal and written communication skills, with the ability to present ideas clearly and persuasively to stakeholders.
● Adaptable: Quick to respond to changes in the market or industry, with the ability to pivot strategies as necessary.
● Detail-Oriented: Keen attention to detail, ensuring accuracy and consistency in all marketing materials and communications.
● Team Player: Collaborative attitude, able to work across different departments and with external partners to achieve common goals.
● Results-Driven: Focused on achieving measurable outcomes and continuously optimising for better performance.
Behaviours:
Innovative & Knowledgeable
● Demonstrates creativity in solving problems.
● Brings forward new ideas or methods to improve operations.
● Displays a strong understanding of industry trends and best practices.
Respectful
● Treats others with dignity and fairness.
● Listens actively and values diverse perspectives.
● Maintains professionalism even in difficult situations.
Collaborative
● Works effectively in teams, encouraging input from others.
● Builds strong relationships with colleagues, clients, and partners.
● Supports team members in achieving shared goals.
Resilient
● Responds well to challenges and setbacks.
● Shows persistence in the face of obstacles.
● Maintains focus and positivity under pressure.
Customer Focused
● Prioritises client needs and delivers excellent customer service.
● Anticipates and resolves customer issues proactively.
● Tailors solutions to meet client expectations.Lead by Example
● Acts with integrity and professionalism.
● Models desired behaviors for team members.
● Takes initiative to drive progress and uphold standards.
Flexible
● Adapts to changing priorities and demands.
● Remains open to new approaches and solutions.
● Manages uncertainty and ambiguity well.
Curious
● Actively seeks out new knowledge and learning opportunities.
● Questions assumptions and explores different perspectives.
● Shows a passion for continuous improvement.
Results Oriented
● Focuses on achieving tangible outcomes.
● Demonstrates a strong work ethic to meet or exceed targets.
● Holds themselves accountable for delivering results.
Conscious Capitalism
● Demonstrates an understanding of the social enterprise model.
● Balances business goals with the organisation’s mission to create positive societal impact.
● Makes decisions with sustainability and long-term value in mind.