Head of SEO (Remote)

ABOUT US

At Leadtech, we’ve been redefining digital businesses since 2009, creating innovative online solutions that reach millions of users every month. With a diverse team of over 700 members from 23+ nationalities, we’re united by a passion for creativity and collaboration. 

We specialize in delivering user-centric experiences across web and mobile platforms, where people can connect with our products like never before.

We’re proud of our global reach and committed to fostering an inclusive workplace where every individual contributes to our shared vision of bringing cutting-edge projects to life. Learn more about our journey and mission on our About Us page!

ABOUT THE ROLE

Due to continuous growth, our Organic Marketing Team is excited to welcome a motivated Head of SEO to help us align marketing strategies with business goals to drive organizational success.

As a Head of SEO, you’ll l be responsible for developing, leading and overseeing the execution of a robust SEO strategy across different projects in close collaboration with TL (SEO Strategists) to drive organic growth and visibility, aligning with broader business objectives. This role will require strong leadership, strategic vision, and the ability to foster cross-departmental collaboration to optimize search performance.

Requirements

YOUR MISSION

1. Define (or co-define with TL) and Align SEO Strategy with business goals for all SEO-driven projects 

• Develop and oversee the implementation of a comprehensive SEO strategy that aligns with company goals to maximize organic search visibility and traffic growth with a clear focus on conversion.
• Identify opportunities for content optimization, technical SEO improvements, and link-building strategies to achieve business objectives.
• Create a roadmap of SEO initiatives, prioritizing projects based on expected impact and ROI.

2. Team Leadership

• Lead, mentor, and manage a team of SEO TL and Specialists  fostering professional growth and ensuring high-performance execution.
• Set clear goals, conduct performance evaluations, and provide continuous feedback to the team.
• Promote a culture of innovation, collaboration, and accountability within the SEO team.

3. Cross-functional Collaboration

• Partner with content, project, CRO, product, UX, and development teams to integrate SEO best practices into campaigns, website architecture, and product launches.
• Collaborate with marketing stakeholders to align SEO efforts with broader marketing initiatives, driving synergies across paid and organic strategies.
• Advocate for SEO priorities and ensure alignment across departments.

4. Data-driven Decision Making

• Establish and track key performance indicators (KPIs) for SEO performance, such as organic traffic, rankings, conversions, and ROI.
• Conduct in-depth analysis of SEO data to assess performance, identify trends, and adjust strategies for maximum impact.
• Generate regular performance reports and provide actionable insights to stakeholders.

5. Budget and Resource Allocation

• Manage the SEO department's budget, ensuring efficient allocation of resources and maximum ROI.
• Prioritize projects and initiatives based on business objectives and expected outcomes.
• Oversee external vendor relationships, including SEO tools, agencies, and consultants.

6. Industry Trends Monitoring

• Stay current with search engine algorithm updates, SEO trends, and industry best practices.
• Ensure the team adapts quickly to algorithm changes and new technologies to maintain and improve rankings.
• Conduct competitor analysis to identify gaps and opportunities in the SEO strategy.
• Collaborate with AI SEO researcher to maximize opportunities and insights related to Google's AI Overviews and emerging AI-driven search developments.

7. Collaboration with External Agencies and Consultants

• Identify, vet, and establish partnerships with external SEO agencies, consultants, and vendors to support strategic initiatives.
• Manage agency relationships, ensuring clear communication, alignment on goals, and effective execution of deliverables.
• Allocate budget to external partners based on performance expectations and ROI.

WHAT WILL MAKE YOU STAND OUT FROM THE CROWD

• Minimum of 8+ years of SEO experience, including 5+ years in leadership or managerial roles, overseeing strategy and team performance.
• Proven track record of driving significant organic growth through innovative SEO strategies.
• Extensive knowledge of technical SEO, content optimization, link-building strategies, and industry tools like Google Analytics, SEMrush, Ahrefs, and Screaming Frog.
• Demonstrated experience in leading, mentoring, and growing teams of SEO specialists and strategists to achieve high performance.
• Ability to foster a culture of collaboration, innovation, and accountability within teams. Excellent communication skills to build strong relationships with internal teams and external vendors or agencies.
• Strong ability to align SEO strategies with broader business objectives and marketing initiatives.
• Proven capacity to advocate for SEO priorities and build relationships with cross-functional stakeholders like content, product, CRO, and development teams.
• Expertise in establishing and tracking KPIs such as organic traffic, rankings, conversions, and ROI.
• Experience in conducting competitor analysis to identify gaps and opportunities for growth.
• Experience with website platforms and content management systems (e.g., WordPress, Shopify) and technical tools (e.g., JavaScript, HTML, and CSS basics).
• Strong critical thinking and problem-solving skills, with the ability to propose innovative solutions.
• Ability to identify and seize opportunities for SEO growth, even in competitive or challenging markets.

HIRING PROCESS

We aim to make your hiring journey smooth and transparent, with the following steps:

1. Application review & Initial screening – Our team reviews applications and reaches out for an initial conversation if there’s a match.
2. First Interview - Meet with Organic Marketing Associate Director and HR.
3. Second Interview - Have a conversation with the Organic Marketing Director.
4. Final Interview - Discuss with the Executive Director of Leadtech
5. Offer – We’re excited to welcome you to the team!

Throughout this process, our team is here to answer any questions you may have.

Benefits

WHY SHOULD YOU JOIN US?

Growth and career development

• At Leadtech, we prioritize your growth. Enjoy a flexible career path with personalized internal training and an annual budget for external learning opportunities.

Work-Life balance

• Benefit from a flexible schedule with flextime (7 - 9:30 a.m. start, 3:30 - 6 p.m. end) and the option of working full remote or from our Barcelona office. Enjoy free Friday afternoons with a 7-hour workday, plus a 35-hour workweek in July and August so you can savor summer!

Comprehensive benefits

• Competitive salary, full-time permanent contract, and top-tier private health insurance (including dental and psychological services).
• 25 days of vacation plus your birthday off, with flexible vacation options—no blackout days!

Unique Perks

• If you wish to come, in our office in Barcelona you’ll find it complete with free coffee, fresh fruit, snacks, a game room, and a rooftop terrace with stunning Mediterranean views.
• Additional benefits include ticket restaurant and nursery vouchers, paid directly from your gross salary.

Join us in an environment where you’re free to innovate, learn, and grow alongside passionate professionals. At Leadtech, you’ll tackle exciting challenges and be part of a vibrant team dedicated to delivering exceptional user experiences

Equal Employment Opportunity Employer

Leadtech is an Equal Employment Opportunity (EEO) Employer, which means we encourage applications from people with different backgrounds, interests, and personal circumstances. Our team welcomes applicants regardless of their race, gender, age, religion, nationality, sexual orientation, and/or disabilities. All we need is your high energy, skills, and willingness to be part of a great project!

Location

You'll have the flexibility to choose whether you'd like to come to the office every day, from time to time, or work fully remote. We want you to find the best combination for you.

If you prefer to be surrounded with amazing people, our exceptional office is in Barcelona's Blue Building, located right on the city's seafront. Besides our stunning views, you'll enjoy our office perks such as free fruit, snacks, and coffee and you'll also be able to take part in our Mario Kart and table tennis competitions.

The personal data you provide will be used to manage your candidacy for the corporate selection processes that fit your profile. If you wish, you can exercise your rights of access, rectification or cancellation by sending a letter to Avenida Litoral, 12-14, 5ta planta, Barcelona 08005, or emailing us at protecciondedatos@LeadTech.com, including a document that validates your identity.