Franchise Development Manager

Franchise Development Manager
 

Who are we and what do we do?         

Fruit was just the beginning. Since our founding in 1999, we’ve evolved over 25+ years into an industry leader and modern gifting destination for celebrating the moments that matter. In addition to a robust online e-commerce hub, our vast retail footprint includes nearly 1,000 locally owned and operated franchise locations globally.        

With offerings that go beyond our iconic fresh fruit bouquets to include baked treats, fresh flowers, dessert boards, platters, and more, our vast collection of delicious treats and innovative gifts are perfect for treating yourself and others.        

No matter the occasion or moment, there’s an edible® for that.         

Through all our incredible years, we’ve remained committed to our 5Ps:          

• Our promise– Experiences that WOW.  
• Our products–Remarkably fresh.  
• Our places– Interactive and creative.  
• Our People– Create special memories.      
• Our purpose–To celebrate what’s good in life

Purpose:  

As a Franchise Development (Sales) Manager, you will make an immediate impact on Edible Arrangements’ growth & expansion and enable continuous growth for years to come. You will be on the front lines connecting with eager business owners looking for their next opportunity to join an established franchise organization while sharing all the benefits that come with joining our team.  

The ideal candidate will possess proven franchise sales experience, a passion for relationship-building, and the ability to identify and close opportunities that align with our growth strategy. 

Location: This position will work onsite out of our home office in Sandy Springs, GA.
 

What that looks like day to day:  

• Personally connect with prospective franchisees, presenting the unique benefits and opportunities of the Edible brand while utilizing available sales and marketing resources
• Manage the end-to-end franchise sales process, ensuring prospective franchisees receive maximum support and guidance from initial contact to agreement signing
• Incorporate the mission statement and core values of Edible Brands throughout the sales process, ensuring consistent communication of our principles in every interaction
• Encourage prospective franchisees to attend Discovery Day, highlighting revenue potential and growth prospects to further educate them about the opportunity
• Prioritize building trust and rapport with potential franchisees, addressing questions and concerns with clarity and professionalism
• Nurture relationships with existing franchisees, supporting their expansion plans and providing options and resources to grow within the Edible system
• Collaborate with internal teams (legal, finance, and operations) to ensure a seamless franchise approval and onboarding process
• Provide regular updates to leadership, including the Chief Development Officer, on sales action plans, market insights, and pipeline progress
• Attend national franchisee events, expos, and trade shows to represent the Edible brand and generate new leads
• Stay informed on industry trends and market opportunities to identify and target potential growth areas for franchise development

Requirement Experience:  

• Minimum of 3-5 years of experience in franchise sales, with a proven track record of meeting or exceeding sales targets
• Strong understanding of franchise development processes, including FDD (Franchise Disclosure Document) compliance
• You are Tech Savvy, Proficient in MS Office, and can quickly learn new proprietary technologies quickly  
• Exceptional interpersonal and communication skills, with the ability to build trust and credibility with prospects
• Strong negotiation and closing skills, with a consultative sales approach

Essential Competencies:  

• Strong understanding of franchise development processes, including FDD (Franchise Disclosure Document) compliance
• You are a firm believer in taking a customer service approach to sales and building relationships  
• You take immense pride and ownership in your sales record and always strive to exceed your targets to contribute to the greater mission of the team and company 
• You have a way of storytelling and selling a vision whether in-person or in written correspondence  
• You can handle multiple deals, with multiple people in multiple time zones flawlessly with the ability to prioritize your workflow 
• You are organized and have a profound sense of detail orientation, staying on top of your pipeline, follow-ups, and keeping your CRM and sales data clean and up to date       
• You understand that working in Franchise sales means you may need to take calls and work weekends when necessary to provide white glove service to our prospective franchisees

What We Offer:  

• Onsite work environment with work-from-home flexibility, fostering collaboration and relationship building with peers, cross-functional partners, and leadership.  
• The stability and resources of an industry-leading company successfully operating for 25 years, with the agility and innovation of a startup, allowing you to make a significant impact and shape our future. 
• Growth & Development – Each team member has a visible and immediate impact on the business, offering abundant opportunities for personal and professional growth as we scale in size and sophistication.
• Healthcare plans that include health/dental/vision insurance, 401K Plan, company-paid life insurance and short-term disability, flexible spending account options and more.
• Paid time off, including sick days & holidays to support work-life balance. 

We are proud to be an EEO/AA employer. Applicants for employment are considered without regard to race, creed, color, religion, sex, sexual orientation, marital status, national origin, age, and disability, status as a veteran, Vietnam Era Veteran, or being a member of the Reserves or National Guard.