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Marketing Operations Specialist

Remote:

Full Remote

Experience:

Mid-level (2-5 years)

Work from:

United States

Offer summary

Qualifications:

Bachelor's Degree, 3 years experience in marketing operations, Expert proficiency in Hubspot and Salesforce, Familiarity with digital advertising platforms.

Key responsabilities:

Manage marketing technology stack
Optimize lead management processes
Monitor and analyze marketing funnel performance
Ensure compliance with marketing regulations
Streamline marketing workflows

Torq

51 - 200 Employees

See all jobs

Job description

Torq is your security product’s favorite security product. Our enterprise-grade security hyperautomation platform unifies and automates the entire security infrastructure to deliver unparalleled protection and productivity. Torq drives maximum value and efficiency from existing security investments. It supercharges security teams across the Fortune 500 with powerful, easy-to-use no-code, low-code, and full-code workflows that reduce manual tasks, freeing security professionals to focus on higher-value strategic activities.

There’s electricity in the air at Torq. We’re a dynamic, extremely motivated team of go-getters. Every one of us is inspired to propel our customer and partner ecosystem to new heights through hyperautomation. We’re always looking for amazing people across every discipline to join Torq.

Marketing Operations Specialist

What Will You Do?

Technology Management: Evaluate, implement, and manage an industry-leading marketing technology stack to enhance demand generation and ABM effectiveness and data analytics. Own all aspects of the marketing technology stack including data accuracy, QA, data enrichment, and campaign tracking with the goal of accelerating revenue.
Lead Management: Maintain and optimize our lead management processes, including lead scoring, intent data, nurturing, and lead routing hand-off to sales, to optimize conversion rates and maximize revenue generation.
Lead Routing: Ensure leads are routing and converting per the established processes, delivering a highly efficient lead management engine for sales.
Reporting: Monitor, report and analyze the marketing funnel performance including volume, velocity, conversion stage-to-stage, and average value looking for opportunities to optimize. Partner with peers across marketing and sales on ways to optimize.
Compliance and Risk Management: Ensure marketing activities comply with relevant regulations and mitigate potential risks.
Process Optimization: Streamline marketing workflows and processes to increase efficiency and productivity in order to propel our growth. Ensure processes are designed, documented, understood, and followed in a way that minimizes bad or incomplete data.

Who You Are

You have a Bachelor's Degree and a minimum of 3 years experience in a similar marketing/revenue operations role
Excellent planning, organizational and project management skills
Demonstrated experience designing and managing an innovative marketing technology stack
Expert proficiency in Hubspot and Salesforce and familiarity with other marketing tools (e.g. Outreach; ChiliPiper)
A strong understanding of the operational requirements of digital advertising programs running across platforms such as LinkedIn, Google Adwords, Rollworks, and others
Experience working for a high-growth stage startup (ideal but not required)
Demonstrated experience in data management, visualization and reporting
Proven track record of developing actionable reports/metrics to inform marketing strategies
Balance of strategic vision and tactical execution
Adept at managing multiple projects and deadlines

As an equal opportunity employer, we are committed to a team defined and empowered by diversity. We consider qualified applicants without regard to race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status or disability status.

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