Associate Director, Brand Partnerships

About Workweek

Workweek is an innovative media & technology company dedicated to reshaping the business landscape by integrating unique personalities, unparalleled expertise, and modern membership platform. .

Our Approach

We spearhead the development of B2B digital media brands led by industry-leading content creators. Following this, we establish exclusive communities to propel their members' career growth. Our ambition extends to crafting software tools and services tailored to the everyday professional needs of our community members.

About The Role

As the Associate Director, Brand Partnerships, you will play a pivotal role in advancing our brand partnership initiatives and driving revenue growth across multiple verticals. This position bridges the gap between our Director and Manager of Brand Partnerships, providing both hands-on team management and strategic leadership. Reporting directly to the Director of Brand Partnerships, you will manage a team of brand sellers—including an Event Sponsorship Manager—and collaborate closely with internal and external stakeholders to develop consultative, results-driven partnerships. Your efforts will help refine our go-to-market strategies, improve processes with scalability in mind, and ensure the success and development of our team.

Responsibilities

Team Leadership and Development

• Manage, coach, and support a brand pod of sellers, fostering a collaborative, high-performance team culture.
• Partner with the Director of Brand Partnerships to train and develop the team on best practices, consultative selling, and strategic account growth.
• Act as a “player-coach,” stepping in as needed to close deals and provide on-the-ground support for team members to reach individual and collective goals.
  
  

Strategic Sales Execution

• Carry a team quota (i.e. coach the team towards hitting the quota, but jump in as a player when needed to help them cross the line).
• Support the team in developing and pitching creative partnerships across an array of B2B media products, from newsletters and podcasts to events and sponsored content.
• Assist in the sale of full-cycle deals (this will often include ideation, selling, and renewals, and assistance with outreach to bring in net new, strategic logos that will enable revenue growth)
• Manage the pipeline of the pod to ensure the team is making the most of their outreach efforts and goals are predictability being achieved.
• Collaborate directly with the Director of Brand Partnerships to establish quarterly and annual goals, while maintaining transparent forecasting of the pods revenue pacing.
• Provide feedback and input on how to improve systems, processes, and products with scale in mind.
  
  

Operational and Strategic Planning

• Provide input on product offerings, go-to-market strategies, and processes to optimize efficiency, scalability, and client satisfaction.
• Collaborate with product, content, and account management teams to deliver and scale strategic campaigns, responding to client needs with innovative solutions.
  
  

Market Insights and Strategy

• Maintain an understanding of trends and competitive landscape within the B2B media space.
• Provide strategic feedback on new market opportunities, partner with the Director to shape product development, and refine go-to-market approaches.
• Identify areas for growth, including emerging B2B content opportunities, new client prospects, and process improvements for greater team efficiency.
  
  

Qualifications

• 6+ years of experience in B2B media ad sales, with a proven track record of managing and leading sales teams.
• Strong experience in creative client solutions across digital content, audio, social media, and event sponsorships.
• Exceptional communication skills, with the ability to foster client trust and deliver compelling presentations.
• Proven ability to manage the entire sales cycle, from ideation and pitching to closing and renewing deals.
• Experience with client relationship management and comfort with executive-level client interactions.
• Resourceful and solutions-oriented, able to work independently and bring constructive problem-solving to the team.
• Excellent collaboration and leadership skills, with a demonstrated ability to support team members and contribute to a positive team culture.
• Ability to operate and represent yourself in a way that aligns with Workweek's core values
  
  

Benefits

• Competitive pay (we don't pay based on location, we assign value to the role)
• Equity in Workweek
• Remote operations with the ability to work in the time zone of your choice (or work IRL in our Austin, TX office)
• Unlimited PTO with a minimum of 3 days/quarter used
• 100% health insurance coverage, 75% coverage for dependents, and $150/month towards an HSA (or $150/month health stipend if insurance not used)
• 120 days of parental leave to use within one year of childbirth (available 12 months after your start date and only available every 365 days)
• 401(k) plan with 3.5% company match
• $500 one-time stipend for any home office needs
• 5-week sabbatical after 4 years on staff
• 2 volunteering days per year
• 1x/year in-person team retreat
• $100/month book stipend