Account Director

Account Director – Enterprise Online

Position Summary:

Enspire for Enterprise is a digital marketing agency that provides digital marketing solutions to franchise, multilocation and enterprise businesses. We offer a full suite of digital marketing solutions and apply them based upon the unique needs of our clients. Our approach, combined with our business intelligence platform, ultimately allows our clients to unify, scale, and optimize their local and national marketing strategies. 

The Account  Director is a multi-faceted role which involves a strong focus on ongoing client management, growth, relationship building and network satisfaction. Account Director’s at Enspire for Enterprise are responsible for partnering with various team members to define the strategy and implementation of technology driven marketing solutions while serving as a trusted, strategic advisor to our clients. Account Directors will work directly with C-level and key personnel contacts within their assigned book of business to ensure retention, satisfaction and growth across all accounts. 

Job Responsibilities:

• Responsible for performance, retention, growth, corporate satisfaction, and network satisfaction of assigned accounts
• Build and maintain deep, long-term relationships with corporate C-level contacts and key personnel
• Provide proactive and routine communication with corporate and conduct regular account reviews to ensure client satisfaction with performance, products and services
• Proactive management and communication on key KPIs with deep understanding of KPI drivers to further drive success or address potential problems
• Identify client risks, design and implement remediation plan and own remediation process to resolution
• Utilize digital marketing media analysis to provide business insightsand uncover areas of opportunity and growth
• Develop deep understanding of client’s industry, business model and business objectives
• Drive and implement client specific strategy based on client’s needs and business goals to maximize ROI and full potential of Enspire for Enterprise offerings
• Make recommendations on what will work best for franchise accounts and multi-location businesses leveraging industry knowledge, trends and best practices
• Serve as an extension of clients internal marketing department as a trusted, strategic partner
• Properly leverage internal resources for delegation and account support
• Provide mentorship and guidance to location level support to ensure network satisfaction, success and provide professional development opportunities
• Monitor and report on performance against network service level agreements and flag/remediate potential issues
• In depth understanding of digital marketing landscape and ongoing research for application with clients
• Manage projects across accounts to ensure timely and accurate delivery of services
• Plan, organize and attend client in-person events, regional and annual conferences/conventions, quarterly business reviews and other ad hoc events as needed

Qualifications:

• 3-5 years of relevant work experience
• Bachelor’s Degree (preferred with concentration in Marketing)
• Digital marketing experience required
• Certified Google Advertising Professional
• SAAS experience preferred