Senior Copywriter.

Senior copywriter.

This is a fantastic opportunity to be part of team that drives growth in a market that transform lives: education.

If you are a senior copywriter who is creative and highly experienced in writing scripts for TV commercials in Brazil, with a strong ability to craft humorous content, this position is for you.

In this role, you will be responsible for:

• Create TV scripts for advertising using humorous language.
• Create content for online Paid media with short, objective, and clear messages, using persuasive and humorous language.
• Making sure the team of copywriters will follow brand guidelines, tone, messaging strategy, and business objectives.
• Communicate effectively with graphic designers and video editors, guaranteeing the quality of execution according to the briefing. Also, collaborate and work closely with other members of creative and marketing teams, in order to develop cohesive and impactful campaigns.
• Proofreading and Editing: Reviewing and refining content for accuracy, grammar, style, and consistency.
• Leading a team of copywriters.
• Monitor results of the creatives, suggesting new ideas for continuous improvement.
• Being on top of market trends of the creative industry, researching on a daily basis, benchmarking ideas, proposing innovative ideas, and keeping a rich cultural background and repertory.
• Manage multiple projects simultaneously and meeting deadlines effectively.
• Report directly to the Brand Manager.

Selection criteria:

• Although the position is 100% remote, the copywriter must be based in São Paulo for in-person meetings when required.
• Conversational in English and fluent in Portuguese (mother language).
• Advanced Spanish (desirable but no mandatory).
• Bachelor’s degree in Social Communications, Linguistics, Literature or related areas.
• Highly experienced in writing scripts for TV commercials in Brazil, with a strong ability to craft humorous content.
• At least 3 years of experience leading teams.
• At least 5 years creating copy for Marketing purposes, including Digital and Offline (TV Ads, Paid Ads, Newsletter, website, Folders, Flyers, etc).
• Highly motivated, creative individual.
• Results-oriented.
• Adherence to tight deadlines while delivering flawless work.
• Extremely detail-oriented, with clear and proven organizational skills.
• Proficiency at MS Suite: Excel, Word, PowerPoint.
• Experience with Project Management tools, such as Jira, Trello, etc and online communication tools such as Slack, Zoom (desirable but no mandatory).