About the Company
Through the work that we do, the team at Deciphex helps pharma to accelerate the process of essential drug development and helps patients to get timely and accurate diagnosis.
Founded in Dublin in 2017, Deciphex has scaled rapidly to a team of over 190 people and counting who are providing software solutions to address the pathology gap in research pathology and clinical areas. We have offices in Dublin, Exeter, Oxford, Toronto and Chicago and are expanding our team throughout the world.
We are software developers, clinical specialists, AI engineers, operations professionals and so much more, all working as one team to support our customers and patients. Our team culture is built on trust. We give our team the space they need to deliver results and the environment to ensure they can enjoy doing it.
We are looking for highly motivated individuals who are excited to take on challenges and value making a difference in their day-to-day work. This is a unique opportunity to make a difference in the emerging Digital Pathology field.
Read more about Deciphex here and more about our incredible team on our Careers Page here
About this Role
As a Marketing Associate at Deciphex, you'll merge creativity with analytics, enhancing our market presence through effective communication strategies, CRM optimization, lead generation, and proactive public relations efforts, driving forward our mission in the digital pathology sector.
Key Responsibilities
Marketing Campaign Execution:
- Assist in developing, localizing, and executing integrated marketing campaigns tailored to the U.S. market, leveraging digital, social, email, print, and event-based channels.
- Coordinate with internal stakeholders to ensure consistency in brand messaging, tone, and visual identity across all marketing materials and platforms.
Content Development & Management:
- Collaborate with global and clinical marketing teams to produce and adapt marketing collateral, including brochures, case studies, press releases, newsletters, and presentations, ensuring they resonate with U.S. audiences.
- Manage and update U.S. social media profiles, website content, and blog posts to maintain a fresh, engaging presence that supports overall brand strategy.
Market & Competitive Analysis:
- Support the collection, organization, and analysis of market and competitor data to inform marketing strategies, identify growth opportunities, and refine messaging.
- Monitor industry trends, regulatory updates, and audience feedback to provide insights that help guide the development of targeted marketing materials and campaigns.
Event Coordination & Promotion:
- Assist in planning and coordinating participation in U.S. trade shows, conferences, and other promotional events, including event logistics, booth preparation, and onsite marketing activities.
- Support the creation and distribution of pre- and post-event marketing materials to maximize event ROI and lead generation efforts.
Collaboration & Cross-Functional Support:
- Work closely with the clinical marketing, research marketing and product teams.
- Partner with the sales team to provide them with relevant marketing collateral, assist in lead nurturing campaigns, and track marketing-driven leads through the sales pipeline.
Performance Tracking & Reporting:
- Assist in maintaining marketing metrics and KPIs, using analytics to measure the impact of campaigns and activities.
- Provide regular reports and recommendations for continuous improvement, ensuring that marketing efforts align with business objectives and deliver measurable results.
Required Skills & Experience
- 2.1 Degree in Business, Marketing or Equivalent.
- Proficiency in CRM software and lead generation tools.
- Customer-focused with a sense of urgency and impactful results.
- Coachable, with a passion for new ideas and resilience in challenging conditions.
- Self-motivated with a willingness to learn and take ownership.
- Effective at time management and personal organization/planning.
- Passionate about communication and marketing.
- Excellent writing skills with a flair for communicating technology.
- Strong presentation skills and a keen eye for design.
- Willingness to travel.
- Excellent interpersonal skills.
- Familiarity with Commercial Software / Software Services.
- Understanding of pathology and digital pathology principles.
Travel
- Candidate must hold a valid Passport
- Ability to undertake travel to international training events and conferences and to Customer Site locations as required
What are the benefits of working with Deciphex?
- Competitive salary with performance-based annual increments.
- Healthcare benefits
- Competitive annual leave
- A true sense of meaning in your work by contributing to better patient outcomes.
- The opportunity to work alongside a world-class high-performing team in a hyper-growth startup environment.
- A chance to work on exciting, challenging and unique projects.
- Regular performance feedback and significant career growth opportunities.
- A highly collaborative and supportive multi-cultural team.
Deciphex is an equal opportunities employer and we are committed to the principle of equality. All qualified applicants will be considered for employment without regard to age, race, religious beliefs, political views, gender identity, affectional or sexual orientation, national origin, family or marital status (including pregnancy), disability, membership of the traveling community or any other classification protected by applicable law.
