Head of Product Marketing

ABOUT US

The Algorand Foundation's mission is to power a world where information has integrity and innovative ideas can scale.

The Algorand blockchain is uniquely capable of delivering on the promise of a borderless global economy. It achieves transaction throughputs at the speed of traditional finance, but with immediate finality, near zero transaction costs, and on a 24/7 basis. Its carbon-neutral platform and unique pure proof-of-stake consensus mechanism offers security and scalability on a decentralized protocol, all without a second of downtime since it went live in 2019. 

The Algorand Foundation is dedicated to fulfilling the global promise of the Algorand blockchain by taking responsibility for promoting the technology, decentralized governance, and a healthy and prosperous open-source ecosystem. Learn more about Algorand Foundation at www.algorand.co 

ABOUT THE ROLE

The Algorand Foundation is seeking a visionary Head of Product Marketing with a strong focus on engaging and expanding our developer community. This pivotal role involves leading the go-to-market strategy for new products, managing product launch campaigns, developing a comprehensive content strategy, and clearly communicating the value of the Algorand platform to a global audience. The ideal candidate will possess a deep understanding of blockchain technology, coupled with extensive experience in product marketing and launch execution.

You will drive storytelling and narrative development around Algorand technology and developers. You will have the challenge of promoting Algorand to developers, tech-heavy companies and technically savvy entrepreneurs. This is a role for someone deeply interested in developing product messaging, proactive pitches, presentations, and thought leadership narratives for products built across the company. 

CORE RESPONSIBILITIES

• Develop and implement comprehensive go-to-market strategies, including positioning, messaging and launch plans that appeal specifically to developers and foster deep engagement with the Algorand platform.
• Collaborate with Product Management and Engineering teams to understand product functionalities and roadmap to effectively market to the developer community.
• Analyze developer needs and market trends to recommend product enhancements or new features.
• Develop metrics to measure the effectiveness of product marketing efforts and adjust strategies accordingly.
• Coordinate cross-functional teams across Marketing, BD, and Product/Engineering to ensure cohesive launch efforts and consistent messaging.
• Cultivate and leverage relationships with ecosystem projects, partners and grantees in order to strengthen the community.
• Develop and lead a comprehensive content strategy that spans all types of content, including digital, print, video, and social media, to support product launches and brand positioning.
• Plan and execute an integrated content calendar that aligns with product launches, marketing campaigns, and strategic objectives.
• Create high-quality content that effectively communicates the benefits of the Algorand platform, including whitepapers, blog posts, case studies, and promotional materials. 

KEY REQUIREMENTS 

• Bachelor’s or Master’s degree in Marketing, Computer Science, Engineering, or a related field
• 7+ years of experience in product/developer/B2B marketing, of which 3+ years in blockchain/crypto
• Strong understanding of blockchain technology and its potential impact across various sectors
• Exceptional writing and editorial skills, with the ability to produce clear and compelling content
• Strong coordination and organization skills 
• Strong understanding of the Algorand technology and ecosystem 

GOOD TO HAVE

• Working proficiency in other languages
  
  

PERKS AND BENEFITS

You will work with a team of talented and fun-loving rockstars across the world while we are building an equitable and borderless economy together In addition, you will get: 

• Competitive remuneration
• Excellent retention program
• Diverse, open, inclusive and collaborative culture
• Supportive and flexible work arrangement
• Monthly wellness budget
• Computer and tech accessories
• To own your growth plan 
  
  

NOTE FOR APPLICANTS
Algorand Foundation is an equal opportunity employer. In accordance with applicable laws, we prohibit discrimination against any applicant or employee based on any legally-recognized basis, including, but not limited to: race, color, religion, sex (including pregnancy, lactation, childbirth or related medical conditions), sexual orientation, gender identity, age, national origin or ancestry, citizenship status, physical or mental disability, genetic information (including testing and characteristics), veteran status, uniformed service member status or any other status protected by federal, state or local laws of the country in which the applicant resides.

If you need assistance or to request an accommodation due to a disability, please contact join@algorand.foundation

Please note that only shortlisted candidates will be notified. All information gathered will be treated in strict confidence and solely used for recruitment purposes.

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To protect the interests of all parties, Algorand Foundation does not accept unsolicited resumes from a third party agency/ search firm recruiters. Any unsolicited resumes sent to any Algorand Foundation employee, regardless of the means of transmission (email, social media, etc.)  will become the sole property of Algorand Foundation. Algorand Foundation will NOT pay a fee for any placement resulting from the receipt of an unsolicited resume.