Head of Marketing

We Insure, LLC. is an independent insurance franchise that takes immense pride in providing like-minded entrepreneurs with successful agency ownership. With more than 200 agency locations in 35 states, We Insure continues to grow rapidly and supports our agency owners, customers, and carriers by facilitating faster service, greater efficiencies, better choices, and improved bottom lines. What makes We Insure stand out: we are data-driven for better value and people-led for better service. And our leadership is seeking more highly motivated, career-driven people to help lead our efforts!

We Insure has received countless awards including Jacksonville Business Journal’s Best Places to Work and Fastest-Growing Private Companies, and Inc.’s 5000 Fastest Growing Companies. If you are looking for a long-term career in a supportive, goal-driven, growth environment with a company that believes in developing its people, We Insure is the right fit for you and we encourage you to apply today!

As the Head of Marketing at We Insure, you will play a pivotal role in defining our brand's voice within the competitive insurance landscape and in attracting and retaining successful owner/agents to the We Insure network. We are seeking a seasoned marketing professional with a proven track record in technology, insurance, or service-oriented industries. Your expertise in developing communication strategies that drive awareness and consideration in highly competitive markets, combined with your success in managing creative teams and agencies, and thriving in a startup environment, will be essential in elevating our brand to the next level.

FULLY REMOTE

Duties/Responsibilities:  

• Marketing Strategy: Develop and implement a comprehensive marketing strategy that aligns with We Insure’s goals and mission.
• Customer Acquisition: Drive customer acquisition and retention strategies to increase policy adoption and retention, ensuring a seamless user experience.
• Data-Driven Insights: Utilize data analytics to measure the success of marketing efforts, make data-driven decisions, and iterate strategies accordingly.
• Creative Leadership: Manage and inspire creative teams and external agencies to produce compelling marketing materials, campaigns, and content.
• Startup Mentality: Thrive in a small, nimble startup atmosphere, adapt quickly to changing priorities, and demonstrate exceptional problem-solving skills.
• Public Relations:  Oversee and execute comprehensive public relations strategies, managing both internal and external communications to enhance brand reputation and ensure consistent messaging across all channels.
• Resilience: Show resilience and determination in the face of challenges and maintain focus on long-term goals.
• Communication: Be a great communicator, both at HQ level and owner/agent, to convey We Insure’s story, mission, and marketing support tools.
• Live Events: Have a working knowledge of planning and supporting live events at the local and national level

Education and/or Experience:

• 7-10 years of experience in marketing, with a strong focus on technology, insurance, or service industries.
• Demonstrated success in awareness and user acquisition strategies.
• Proficiency in leading and managing creative teams and external agencies.
• Track record of marketing leadership in small, startup-mentality companies, with an ability to thrive in dynamic situations.
• Resilience, self-motivation, and problem-solving skills.
• Exceptional communication skills, both written and verbal.

Work Environment: The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. 

The noise level in the work environment is usually moderate. 

Travel- less than 20%

Physical Requirements: While performing the duties of this job, the employee is frequently required to stand; walk; talk and hear; sit for extended periods of time; use hands to finger, handle, or feel and reach with hands and arms. The employee is occasionally required to climb or balance; stoop, kneel, crouch, or crawl. The employee must occasionally lift and/or move up to 15 pounds. 

Specific vision abilities required by the job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus. 

#LI-RF1

#LI-Remote

Why join the We Insure Team?  

The We Insure Difference:

• Medical, Dental, Vision, Life, Pet; Flexible Spending Account

• Competitive Salaries

• 401K Match  

• Work-Life Balance: Personal Days, PTO Days, 12 Paid Holidays, Two Paid Days for Volunteer Service, Paid Parental Leave

• Short and Long-Term Disability

• Employee Support Programs, Including Mental Health

• Tuition Reimbursement  

• Matching Charitable Gift Program

• Lucrative Referral Program

• Commuter Benefits

• Flexibility: Remote and Hybrid Opportunities Available

This position is not able to be performed in California, Colorado, New York or Washington. 

 EEO

We Insure Group is an equal opportunity employer that does not discriminate on the basis of race, color, religion, sex (including pregnancy, sexual orientation, and gender identity), national origin, age, disability, veteran status, marital status, or any other protected characteristic. Our hiring practices ensure that all qualified applicants receive fair consideration without regard to these characteristics.

Disability

We Insure Group is committed to creating an inclusive and accessible workplace for all candidates, including those with disabilities. We are dedicated to ensuring equal employment opportunities and providing reasonable accommodations to qualified individuals with disabilities. If you require reasonable accommodations to participate in the application or interview process, please contact our HR department at hrinfo@peak6insurtech.com. We will work with you to provide the necessary accommodations to ensure your full participation in our hiring process.

Note to applicant: It is unlawful in Massachusetts and Maryland to require or administer a lie detector test as a condition of employment or continued employment. Please know that our company does not use lie detector tests in our hiring process.