Sales Development Representative (SDR) – Varsity Tutors for Schools
Position Overview:
Join Varsity Tutors for Schools as a Sales Development Representative (SDR) and be an integral part of a team that contributes to our mission of empowering schools and districts to elevate student outcomes through personalized tutoring solutions. The SDR role is essential for driving new business opportunities, supporting Account Executives (AEs), and ensuring educational institutions across the country can access high-dosage tutoring tailored to their needs.
About Nerdy:
Nerdy (NYSE: NRDY), the parent company of Varsity Tutors, is a leading platform for live online learning, with a mission to transform the way people learn through technology. The Company’s purpose-built proprietary platform leverages technology, including AI, to connect learners of all ages to experts, delivering superior value on both sides of the network. Nerdy’s comprehensive learning destination provides learning experiences across 3,000+ subjects and multiple formats—including one-on-one instruction, small group classes, large format group classes, and adaptive self-study. Nerdy’s flagship business, Varsity Tutors, is one of the nation’s largest platforms for live online tutoring and classes. Its solutions are available directly to students and consumers, as well as through schools and other institutions. Nerdy is a publicly traded company on the New York Stock Exchange. Learn more about Nerdy at https://www.nerdy.com/.
Key Responsibilities:
- Prospect and Outreach: Conduct targeted outreach to K-12 schools, charter networks, and school districts, leveraging multi-channel strategies (calls, emails, LinkedIn) to initiate meaningful conversations.
- Lead Qualification: Use a qualification framework, focusing on understanding district goals, identifying challenges, and assessing urgency to ensure leads align with Varsity Tutors for Schools' solutions.
- Collaborative Engagement: Partner closely with AEs to share critical insights and maintain a seamless handoff of qualified leads. Participate in strategy sessions to align outreach with AE goals and district needs.
- Pipeline Management: Maintain accurate records of outreach and prospect interactions in HubSpot, documenting key information and setting follow-up reminders.
- Data and Metrics: Track and report on outreach efforts and qualified leads to ensure alignment with KPIs and contribute to overall sales pipeline growth.
Qualifications:
- Education: Bachelor’s degree in Business, Sales, or a related field. Recent graduates with strong leadership and organizational experiences are encouraged to apply.
- Experience: Preferably 1-2 years of experience in sales, customer service, or education-related roles. Candidates with backgrounds in educational sales, EdTech familiarity, or experience with high-dosage tutoring are a plus.
- Skills:
- Communication and Relationship-Building: Strong communication skills and the ability to work collaboratively in a team-oriented remote environment, building partnerships with AEs and interacting effectively with K-12 leaders.
- CRM and Organization: Proficiency in using CRM systems (e.g., HubSpot) and other sales tools, with demonstrated ability to manage multiple priorities, stay organized, and maintain attention to detail in a remote environment.
- Adaptability and Resilience: Comfortable with change, able to pivot as company strategies evolve, and capable of handling the demands of cold prospecting in challenging or unfamiliar markets.
- Curiosity and Initiative: Eager to learn, ask questions, and actively improve skills.
- Results-Driven: Highly focused on achieving and exceeding KPIs and quality benchmarks.
Training and Development: New SDRs will benefit from a comprehensive onboarding program that covers:
- Methodologies: Introduction to prospecting best practices and the simplified qualification framework rooted in Challenger sales principles.
- Mentorship and Support: Access to senior leadership and experienced peers for mentorship and ongoing guidance.
- Growth Path: A clear trajectory that offers advancement from SDR to AE or other roles within the company.
Career Growth: At Varsity Tutors for Schools, we prioritize career development. Our SDRs have the opportunity to:
- Gain in-depth knowledge of the education landscape and district-level challenges.
- Develop expertise in educational sales strategies and solutions.
- Progress to Account Executive or managerial roles as part of a growth plan.
Preferred Knowledge:
- Familiarity with educational technology (EdTech) tools and platforms.
- Understanding of K-12 funding models and district purchasing cycles.
Tools and Technology: The role will involve daily use of platforms including:
- HubSpot: For CRM and lead management
- HighSpot: For content and sales collateral
- Gong: For call review and feedback
- Slack: For internal communication
Nerdy Leadership Competencies:
Relentless Focus on Customers * Comfort with Ambiguity * Ownership * Simplify * Intellectual Curiosity * Build Teams * Think Big * Insist on High Standards * Bias for Action * Build Trust * Go Deep * Have Conviction * Deliver Results * Are Right, a Lot
Benefits:
- Competitive Salary plus Equity in the company
- Healthcare Plans (Medical, Dental, Vision, Life)
- 401k Company Matching Plan
- Maternity, Paternal, and Adoption Leave
- Remote Position
- Flexible PTO
- Free Learning Membership for you and your household (1-1 tutoring hours, unlimited use of on-demand services, and access to our online classes)
- Once-in-a-lifetime opportunity to help transform how the world learns!
Nerdy is committed to creating a diverse environment and is proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. (INDHP)
