The Marketing Manager, Events at Lumin Digital is responsible for planning, coordinating, and executing a variety of events that drive brand visibility, lead generation, and client engagement. This role focuses on managing large-scale conferences, webinars, and exclusive experiences tailored to C-level executives within the finance, banking, and credit union sectors. The Marketing Manager will work closely with cross-functional teams to ensure event success and support strategic marketing campaigns aligned with business goals.
Essential Functions, Responsibilities, Experience:
Plan, coordinate, and execute company-hosted and third-party events, including trade shows, webinars, conferences, and executive experiences.
Manage end-to-end logistics for large customer conferences, including venue selection, agenda creation, speaker coordination, and vendor management.
Curate exclusive, tailored experiences for C-Suite executives, ensuring high-touch engagement and brand alignment.
Organize and execute executive roundtables, private dinners, and VIP networking events for prospects, clients, and consultants.
Collaborate with sales and product teams to develop event content, presentations, and supporting marketing materials.
Track and report on event success metrics, providing data-driven insights to improve future event strategies.
Assist in developing and executing awareness marketing campaigns, ensuring alignment with broader marketing initiatives.
Manage campaign timelines, deliverables, and budgets, working with internal teams and external vendors.
Support digital marketing efforts, including content creation for social media, SEM, and email marketing.
Ensure that all marketing materials and event collateral are on-brand and of high quality.
Perform other duties as assigned.
Growth Opportunities:
30 Days: Familiarize yourself with Lumin Digital’s event planning processes and marketing strategies. Begin planning smaller events and collaborating with sales and product teams.
90 Days: Work on managing large-scale events, coordinating logistics, and driving engagement for key client events and executive experiences.
1 Year: Take more ownership in event planning and execution for major company events, driving brand awareness and client engagement, while optimizing event strategies for better results.
Knowledge, Skills, & Abilities:
7+ years of experience in event planning and logistics, preferably within the B2B SaaS industry, specifically within finance, banking, and credit union sectors.
Strong project management skills with the ability to handle multiple priorities and meet deadlines.
Excellent written and verbal communication skills, with an emphasis on client engagement and collaboration.
Attention to detail and exceptional organizational skills, with a strategic mindset.
Knowledge of B2B marketing practices and experience in the software or technology sector is a plus.
Ability to work independently in a fast-paced, dynamic environment, while also collaborating with cross-functional teams.
Education:
Required: Bachelor’s degree in Marketing, Communications, Event Management, or a related field, or equivalent experience.
Physical Demands:
While performing the duties of this Job, the employee is regularly required to sit; use hands to type, handle, or feel and talk or hear
Specific vision abilities required by this job include close vision
Ability to occasionally lift/move up to 25 pounds
Individuals with a disability who are otherwise able to perform the essential functions of the job may request reasonable accommodation through the Human Resources department.
Travel:
25-40% - Between 65 and 104 work days of travel per year for a full time employee
LIFE AT LUMIN DIGITAL
Lumin Digital is a fintech company specializing in digital banking solutions. Through a fundamentally different approach to technology, service, and people, we’re creating the next generation of financial solutions each and every day. Lumin helps banks and credit unions build and deploy next-gen digital experiences that help to continually serve, engage, and grow their membership base. While other platforms are partially adapted or retrofitted for the cloud, Lumin is 100% cloud-native. It was built specifically for the cloud environment, allowing us to realize the advantages more fully it offers. It’s a difference that financial institutions and their users will see and feel almost immediately.
Our people have a passion for new possibilities. We intentionally foster curiosity through our culture. We engage people who can’t help but ask “what if,” “why not,” and “what’s next.” We encourage them to bring forward ideas that challenge, raise, and reset expectations. And we empower them to continually explore, experiment, and apply what they learn. We champion curiosity because curiosity is how we grow– as a company, as a partner, and as individuals. For more information, visit lumindigital.com.
