Match score not available

CRM Manager - Crypto Bank

Remote:

Full Remote

Contract:

Full time

Experience:

Mid-level (2-5 years)

Work from:

United Kingdom

Offer summary

Qualifications:

Bachelor's degree in Marketing or related field, 2 years experience in CRM or email marketing, Strong understanding of CRM principles, Proficient in CRM and email marketing platforms, Excellent communication skills.

Key responsabilities:

Develop and implement CRM strategies
Analyze customer data for actionable insights
Execute and optimize CRM campaigns
Monitor key performance metrics and report findings
Stay updated on industry best practices

CryptoRecruit Human Resources, Staffing & Recruiting SME https://www.cryptorecruit.com/

11 - 50 Employees

See more CryptoRecruit offers

Job description

Key Responsibilities

Develop and implement CRM strategies aligned with overall marketing objectives to drive customer engagement, retention, and loyalty.
Segment and analyze customer data to identify trends, preferences, and behaviors, and translate insights into actionable strategies.
Collaborate with the Marketing team to create targeted and personalized email marketing campaigns, ensuring content relevancy and timeliness.
Manage the end-to-end execution of CRM campaigns, including planning, testing, execution, and analysis.
Create and optimize customer journeys and workflows, utilizing marketing automation tools to deliver timely and relevant messages.
Curate our Event Relationship Database to build up our list of contacts in an organized way.
Monitor and report on key performance metrics of CRM initiatives, providing regular updates to stakeholders and making recommendations for optimization.
Ensure accurate data collection, analysis, and reporting for continuous improvement.
Collaborate with the Creative team to develop SEO-efficient, compelling and visually appealing email templates and content.
Stay updated on industry best practices and emerging trends in CRM, email marketing, and customer engagement.
Champion the importance of customer-centricity within the organization and contribute to a culture of continuous improvement.

Qualifications

Bachelor's degree in Marketing, Business, Communications, or a related field.
Proven experience (2 years) in CRM, email marketing, or a related role within a fast-paced marketing environment.
Strong understanding of CRM principles, segmentation, and data analysis.
Proficiency in using CRM and email Marketing platforms (e.g., Salesforce, HubSpot, MailChimp) and marketing automation tools.
Excellent written and verbal communication skills, with a keen eye for detail and creativity.
Analytical mindset with the ability to interpret data, draw insights, and make data-driven decisions.
Strong project management skills with the ability to prioritize tasks and manage deadlines effectively.
Collaborative team player with the ability to work across departments and functions.
Familiarity with HTML/CSS and email template design is a plus.
Certification in CRM or related areas is not mandatory but will be taken into consideration.

Cryptorecruit is the world's leading specialist recruiter for the blockchain/Cryptocurrency industry. We recruit positions from CEO, CTO, Project Manager, Solidity developer, frontend and Backend Blockchain developers to marketing/sales and customer service roles. Please browse our website at www.cryptorecruit.com to search all our job vacancies.