Marketing Content Creator - Health Supplements (US Platforms)

Ready to Shape the Future of Health and Wellness?

At Vita Green, we are all about creating a healthier, happier world, and we want you to be part of it!

Headquartered in Hong Kong, we are the top corporation in Asia for premium health supplements.  Operating in multiple regional offices across the globe, we own a diverse portfolio of well-established brands, including Dr. Choice, Naturo Vita, and Tea Chateau. With over 1 million satisfied consumers, our product offerings are constantly expanding, making waves in markets worldwide.

We’re looking for a creative and detail-oriented Content Creator to join our team and help us create compelling content that resonates with our audience on social media and our e-commerce platforms. In this vital role, you'll collaborate on impact video content that drives brand awareness, enhances customer engagement, and boosts product sales.

From day to day, you’ll…..

Content Management:

• Managing and Maintaining our US social media and e-commerce platforms.
• Orchestrating digital content strategies across all our US online platforms.
• Creating graphic designs for our US social media and eCommerce platforms.
• Driving traffic and engagement that translates to sales and brand promotion.

Video Editing:

• Edit and produce high-quality video content, including short-form videos, tutorials, and promotional materials.
• Add graphics, text, music, and effects to enhance video content and ensure consistency with the brand.
• Work with raw footage to create polished videos ready for distribution across social media and other platforms.

Content Writing:

• Write compelling scripts for video content that are informative, engaging, and aligned with our brand voice. You would need to generate content for all three languages: English, Malay and Chinese. 
• Develop articles, blog posts, and other written content that supports our video content and enhances our digital presence.
• Collaborate with the content strategy team to ensure all written content aligns with overall marketing goals and objectives.

Content Planning & Strategy:

• Assist in developing a content calendar that outlines topics, video concepts, and posting schedules.
• Stay updated on industry trends and integrate relevant topics into content to keep our audience engaged and informed.
• Designing and implementing creative marketing strategies to disseminate content.
• Collaborating with cross-functional teams and our HK Marketing team to align marketing solutions with business goals and deliver effective and impactful content.
• Managing a content marketing budget.
• Measuring the results of marketing activity to inform future marketing campaigns.
• Conducts market research and analysis to evaluate trends, brand awareness, and competition ventures.

Social Media Content:

• Adapt video content for different social media platforms, ensuring that each piece meets platform-specific requirements.
• Write accompanying copy for social media posts that drives engagement and encourages audience interaction.
• Knowing which platform different kinds of content are best suited to.
• Staying updated with the latest technologies and industry trends, continuously enhancing technical skills, and driving innovation within the development team.

Requirements

You'll be a great talent, if you are...

• Bachelor’s (or higher) degree in English, Journalism, Communications, Marketing, Business, or a related field.
• At least 3 years of experience as a content creator, video editor, or similar role in a US company or US brand.
• Proven experience in product video editing, with a strong portfolio of work that demonstrates expertise in product video production.
• Strong writing skills, with experience in creating scripts, articles, and social media content.
• Proficiency in video editing software such as Adobe Premiere Pro, Final Cut Pro, or similar tools.
• Experience in Shopify is a plus.
• Creative thinker with strong attention to detail and a passion for storytelling
• Experience in the health and cosmetics (hair care and supplements) industry or a related field is a bonus.

Benefits

• A Career opportunity with the market leader in the health product sector
• Flexible work arrangement, work anytime and anywhere
• Fun working culture with challenges to learn and grow
• Holiday entitlement
• Rapid growth opportunities for strong performers

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