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Marketing Automation and CRM Specialist​

extra holidays - fully flexible
Remote: 
Full Remote
Contract: 
Freelance
Experience: 
None
Work from: 
Malta, Europe

Offer summary

Key responsabilities:

  • Manage and optimize CRM systems.
  • Implement marketing automation workflows.
  • Collaborate on integrating new platforms.
  • Monitor and report on performance.
  • Provide training for internal teams.
Raketech logo
Raketech Leisure & Entertainment SME https://www.raketech.com/
51 - 200 Employees
About Raketech
Half of the world’s population is online and has access to billions of webpages at their fingertips. But we don’t always know what we are looking for in a world of information overload. That’s why Raketech was founded – to deliver relevant and simplified content in our expert field and help connect consumers to the best services to meet their needs. Here at Raketech, we believe that life isn’t simply black and white. Just like all the colours in between, we recognise that our workforce requires individual needs for optimal success. Adopting our remote-ish way of life allows us to be flexible with our work patterns, all the while maintaining a healthy balance between work and personal life. Happy people are key to an efficient and productive team!
See more Raketech offers

Job description

The role is restricted to those physically located in Europe, while this is a remote position, we cannot consider candidates that are not based in such region. Preference will be given to candidates based in Portugal, Spain or Malta.


The Role:

As a Marketing Automation Specialist specializing in CRM communications, you'll be instrumental in driving our marketing communication programs for all Raketech products. Your primary focus will revolve around supporting products to develop and execute their CRM strategies using our marketing automation software while supporting the integration of additional platforms to enhance our outreach and engagement.


As a ‘Marketing Automation and CRM Specialist` you are expected to:

  • ​CRM Management: Support managing and optimizing CRM systems, ensuring seamless functionality, and leveraging data insights to enhance communication effectiveness.
  • Automation Expertise: Implement and maintain marketing automation workflows, including email campaigns, lead nurturing, and customer segmentation to drive engagement and conversions.
  • Integration Support: Collaborate with cross-functional teams to support onboarding new platforms and tools into our existing marketing automation software, ensuring a smooth and efficient process.
  • Analytics and Reporting: Monitor, analyse, and report on the performance of CRM communications and marketing automation efforts, providing actionable insights for continual improvement.
  • Training and Collaboration: Provide training and support to internal teams on the usage and best practices of the marketing automation

Required profile

Experience

Level of experience: None
Industry :
Leisure & Entertainment
Spoken language(s):
English
Check out the description to know which languages are mandatory.

Hard Skills

Lead NurturingMarket SegmentationSocial Media CampaignsMicrosoft Dynamics CRMMarketing AutomationData AnalysisIntegration PlatformsCustomer Relationship Management (CRM) Software

Other Skills

  • Collaboration
  • Problem Reporting
  • Training And Development
  • Verbal Communication Skills
Are you interested?

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