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Cloud Product Marketing Specialist - Remote

Remote:

Full Remote

Contract:

Full time

Salary:

59 - 90K yearly

Experience:

Mid-level (2-5 years)

Work from:

United States

Offer summary

Qualifications:

Bachelor’s Degree in Business, Marketing, or Communications, 3+ years of integrated marketing campaign management experience, Experience marketing technical or cloud-based products, Strong communication and analytical skills, Proficient in Microsoft Office applications.

Key responsabilities:

Coordinate campaigns with stakeholders and partners
Conduct market research and analyze performance metrics
Develop media and advertising strategies for CIS programs
Support partners with marketing initiatives and training
Collaborate on relevant strategies within marketing team

Center for Internet Security

201 - 500 Employees

See more Center for Internet Security offers

Job description

Your missions

Overview:

The Cloud Marketing Specialist will partner cross-functionally with Marketing and Communications, Business Development, Sales, and Product teams to promote the CIS mission and help support our growth. This individual will assist with planning and coordinating all aspects of assigned campaigns including display and video ads, sponsored and organic content, email events, and will assist in supporting new and existing partner relationships with cloud service providers, as well as supporting market research needs.

The Center for Internet Security (CIS) makes the connected world a safer place for people, businesses, and governments through our core competencies of collaboration and innovation. We are a community-driven nonprofit responsible for industry leading best practices for securing IT systems and data. We lead a global community of IT professionals to continuously evolve these standards and provide products and services to proactively safeguard against emerging threats.

Salary Range: $59,200 - $89,600

We offer a competitive total rewards package at the Center for Internet Security:

Base salary is determined on a number of factors including, but not limited to, education, experience and skills
Health (PPO, EPO, HSA), Dental & Vision Insurance eligibility starting from the first day of hire
$500 wellness card for Health Coverage Participants
401(k) with 4% Company Match, vested from the first day of hire
Flexible Spending Account (FSA) & Dependent Care Account (DCA)
Life Insurance
Bonding Leave
Paid Volunteering Program
Bonus eligibility
Paid Time Off (PTO) inclusive of vacation, personal and sick time
Paid Holidays
Wellness Program
Employee Engagement Activities
Professional Development Opportunities
Tuition Reimbursement
Student Loan PayDown Program
Employee Referral program
Employee Assistance Program

What You'll Do:

Work with stakeholders to understand each CIS offering’s value proposition, goals, and measures of success; identify target audience segments; conduct market research; plan campaign roll-out schedules; and report on status and effectiveness
Collaborate with other members of the Marketing and Communications team to identify and execute relevant strategies, tactics, deliverables, and campaign timelines
Assist with identifying co-marketing opportunities with cloud service providers (CSP) by staying up to date with CIS program area road maps and understanding and responding to third party partner program requirements and objectives
Support partners with training and inquiries related to marketing initiatives around their partnership with CIS to help maintain positive and productive relationships
Coordinate media and advertising strategy including planning, creation, and approval of deliverables for multiple CIS program areas(products)
Provide information and report on performance metrics by collecting, analyzing, and summarizing data and trends
Gather market and competitive intelligence related to the assigned product(s)
Other tasks and responsibilities as assigned

What You'll Need:

Bachelor’s Degree in Business, Marketing, or Communications discipline*
3+ years of integrated marketing campaign management experience
Demonstrated experience working with cross-functional teams and external agencies
Experience marketing technical, software, cloud-based, SaaS, or similar products
Ability to multi-task, prioritize, pay attention to detail, and manage time effectively
Strong communication, problem-solving, collaboration, and analytical skills
Proficient in Microsoft Office applications
Must be authorized to work in the United States

It's a Plus if You Have:

Marketing experience within cybersecurity and/or high-tech industries
Experience with project tracking and/or productivity software, such as Asana or Optimizely
Experience with display advertising and digital advertising campaigns
Experience with reporting tools, such as Google Analytics
Experience with partner programs available from major cloud service providers (CSP)
Understanding of Sales and Marketing automation tools including Salesforce, Pardot, HubSpot, and/or Marketo
Experience with website CMS, such as WordPress or Sitecore

*Additional years of relevant experience or a combination of an Associate’s degree or equivalent and relevant experience may be substituted for the Bachelor’s degree.

At CIS, we are committed to providing an inclusive environment in which the diverse backgrounds, experiences, and views of our employees, members, and customers are valued and respected. It is through this commitment that we are able to work together towards our common mission: to make the connected world a safer place.