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Product Marketing Manager at multilocal

fully flexible
Remote: 
Full Remote
Experience: 
Senior (5-10 years)
Work from: 
United Kingdom

Offer summary

Qualifications:

Over 5 years experience in Ad Technology sector, Exceptional communication skills, Proven track record in marketing campaigns, Proficient in market research and data analysis, Bachelor's degree in related field.

Key responsabilities:

  • Develop product marketing strategies for adoption and retention
  • Collaborate with teams for go-to-market strategies
  • Create messaging to differentiate products
  • Provide sales enablement materials and training
  • Conduct competitive analysis and report on effectiveness
multilocal logo
multilocal Large https://www.multilocal.media/
51 - 200 Employees
About multilocal
Multilocal simplifies the purchasing of programmatic advertising. In the ever-growing complexity of the digital landscape, we deliver audiences at scale, across quality inventory globally.Our integrations with over 10 major SSPs gives our team a full view of all inventory, which we curate along with an array of targeting solutions. This comprises publisher 1st party data, search intent, SSP, client data, and our proprietary Contextual+ solution, which is set up for the cookieless era.Multilocal’s proprietary Active CurationTM technology refines your audience to exceed your campaign KPIs, and minimises carbon emissions created by the bidding process. Active CurationTM is key to efficient supply path optimisation and sustainability.Founded by a team of former Microsoft executives, Multilocal has teams in 22 markets on hand to help advertisers and agencies worldwide.
See more multilocal offers

Job description

Multilocal is seeking a talented Product Marketing Manager to join our dynamic marketing team. If you are passionate about driving product strategies and have a background in the ad tech industry, this role is perfect for you.

Responsibilities: 

  • Develop and implement product marketing strategies to boost product adoption and retention. 
  • Collaborate with the product and tech teams to craft global and regional go-to-market strategies for new products and services, ensuring successful market entry. 
  • Create compelling messaging and positioning to differentiate our products and services in the market, working with the marketing team to produce engaging case studies, videos, and blog posts. 
  • Partner with product management to understand customer needs and experiences, delivering targeted content and education to enhance market adoption and comprehension. 
  • Generate sales enablement and ad solutions materials and provide training to empower our sales teams. 
  • Conduct competitive analysis to guide strategic decisions and refine product positioning. 
  • Track and report on the effectiveness of product marketing initiatives, adjusting strategies as needed. 
  • Engage with customers to collect testimonials and case examples showcasing the value of our products. 

Requirements

  • Over 5 years of experience in product marketing within the Ad Technology sector. 
  • Exceptional written and verbal communication skills. 
  • Proven track record in developing and executing successful marketing campaigns. 
  • Proficient in market research and data analysis. 
  • Multilingual skills are desirable
  • Bachelor's degree in Marketing, Market Research, Media, Public Relations, Business, or a related field. 

Required profile

Experience

Level of experience: Senior (5-10 years)
Spoken language(s):
Check out the description to know which languages are mandatory.

Hard Skills

Market ResearchData Analysis

Other Skills

  • Collaboration
  • Verbal Communication Skills
Are you interested?

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