Digital Marketing Specialist - 19488161858

Position :Digital Marketing Specialist

Work Hours          :Monday to Friday 8am-5pm EST

Salary Range         :$1,000-$1,100 (Depending on the interview result and client’s 

approval)

About the Company: 

It is a family-owned plumbing, electric, heating, and air conditioning company. 

Responsibilities:

• Conduct keyword research and analysis to identify the most effective SEO/SEM strategies.
• Develop and implement SEO/SEM campaigns that increase website traffic and improve search engine rankings.
• Analyze and report on campaign performance, including traffic, conversions, and ROI.
• Stay up-to-date with the latest trends and best practices in SEO/SEM to ensure effective campaigns.
• Collaborate with internal and external teams to develop and execute integrated marketing campaigns.
• Manage and optimize paid search campaigns, including keyword research, ad copy development, and bid management.
• Monitor and analyze website analytics to identify opportunities for website optimization.

Requirements

• Highly skilled in tools required to make beautiful and compelling content that can be used on social media, our website and marketing materials
• 2+ years of experience in photoshop, Canva and other content creation tools
• Experienced with video creation and editing to create compelling short-form content that can be used for social media purposes
• Experience with broader marketing, including social media campaigns
• Very strong written skills with the ability to write blog posts
• Should have SEO experience and be knowledgeable on implementing SEO tactics to write compelling blog posts
• With experience working with HVAC company, a plumbing company or an electrical company is preferably