Offer summary
Qualifications:
Bachelor’s degree in Marketing, Business, or a relevant field., 8+ years of experience in B2C and B2B web marketing, eCommerce, and SaaS environments., Strong knowledge of web technologies, HTML, CSS, JavaScript, SEO best practices, and UI/UX principles., Experience with content management systems, e-commerce platforms, analytics tools, A/B testing, and project management tools., Experience working in Agile, specifically Scrum, environment..
Key responsabilities:
- Develop key web initiatives to achieve business goals.
- Manage user experience, site navigation, checkout funnel, and promotional campaigns.
- Analyze performance indicators to enhance leads and revenue generation.
- Advocate for the Customer by utilizing qualitative feedback for UX design.
- Collaborate with cross-functional teams to optimize web and digital assets.