Founding Member - Marketing Team (SaaS Transformation) at Olly Olly

About Olly Olly

We are Olly Olly, a dynamic and financially robust digital marketing company, currently embarking on an exciting transformation with the launch of our innovative software, transitioning into a full-fledged SaaS business model. Our approachability sets us apart, making us the go-to partner for local business owners nationwide. As we embark on our mission to revolutionize the world of small business support, we're expanding our team and inviting talented individuals to join us on this exhilarating journey!

About the Role

We are seeking a versatile and driven individual to join our founding team as a key member of the marketing department. This role is ideal for someone with a strong background in both general and product marketing, who thrives in a fast-paced, startup environment and is eager to build and shape marketing processes from the ground up.

You're excited about this opportunity because you will…

• Understand our customers thoroughly:
  • Understand and co-create our customer segmentation
  • Build deep understanding of the business realities of our customers through interviews and data
• Help us strategically:
  • Build cohesive strategy for all of our marketing efforts, including product marketing & GTM, digital marketing, brand, sales enablement
  • Ensure high alignment with business strategy, goals and initiatives
• Lead, and later expand the team:
  • Become an inspiring leader on the marketing team (right now very small one)
  • Coordinate all of our marketing efforts inside the organization
• Take over Digital Marketing:
  • Plan and execute digital marketing campaigns, including SEO/SEM, email marketing, social media, and online advertising
  • Utilize HubSpot for CRM, marketing automation, and analytics to drive and measure campaign performance
• Take over Product Marketing:
  • Co-define and communicate the value proposition of our SaaS products to target audiences
  • Spread knowledge about customer needs, market trends, and competitive landscape
  • Develop and implement a process for go-to-market strategies for new product launches
• Content Creation & Management:
  • Lead creation of compelling and informative content across various channels, including blog posts, white papers, case studies, and social media
    
• Brand Management:
  • Maintain and enhance the company’s brand image and voice
  • Ensure brand consistency across all marketing and communication materials
• Metrics & Reporting:
  • Establish key performance indicators (KPIs) to measure the success of marketing efforts
  • Provide regular reports and insights to the leadership team

We're excited about you because you bring…

• Education & Experience:
  • Bachelor’s degree in Marketing, Business, or a related field. MBA is a plus
  • 5+ years of experience in marketing, with a strong focus on product marketing
  • Proven experience in a startup or fast-paced environment
• Skills & Competencies:
  • Proficiency in HubSpot is essential
  • Ability to formulate and execute on strategy
  • Excellent communication, writing, and presentation skills
  • Strong analytical and problem-solving abilities
  • Ability to wear multiple hats and manage various tasks simultaneously
  • Experience with digital marketing tools and platforms

Personal attributes you possess..

• Creative thinker with a passion for innovation and continuous improvement
• Self-motivated and proactive
• Adaptable and open to change
• Collaborative team player with a strong sense of ownership
• Detail-oriented and organized

What We Offer...

• Opportunity to shape the marketing strategy of a financially sound and rapidly evolving company
• Direct collaboration with innovative, experienced team of senior leaders and co-founders
• Opportunity to grow the marketing area as a founding member
• $4,4k - $5,9k USD monthly salary + paid time off
• Work From Home
• Career Growth Opportunities
• An inclusive, collaborative, and innovative environment

Olly’all Are Welcome

At Olly Olly, we embrace and celebrate our differences. We believe that diverse backgrounds, cultures, abilities, experiences, thoughts and perspectives lead to more creative problem-solving, better outcomes and ultimately a stronger organization. Olly Olly is proud to be an equitable opportunity employer, therefore employment is based solely on an individual’s merit and qualifications directly related to their professional competence. We do not discriminate against any applicant or employee because of race, color, religion, gender, sexual orientation, gender identity, gender expression, national origin, mental or physical disability, age, genetic information, military or veteran status, marital status, pregnancy or related conditions, or any other basis protected by law or local ordinance.