Paid Media Marketing Specialist

The company was launched in Newcastle, Australia. Nowadays we’re a remote first business and have team members working in Australia, Philippines, India, Pakistan and North America
 

The role:

We’re on the lookout for a paid marketing specialist with a strong digital background. The core of your role will be Paid Search, namely Google & Bing, so experience here is critical.

You will also get the opportunity to work across other channels including Capterra, paid social and CRO.

It’s a varied and fun role where you can flex your current skills but also learn new ones and grow with the business. Your key stakeholders will be with our marketing manager, GM and sales team across AU and US.
 

Why you will love this role:

• The opportunity to make a difference: we are not a large company tied down by bureaucracy, you can implement work quickly and see results.
• Own your role and the content strategy: for the right person there is an opportunity to really take this and make it yours. We will trust you to work autonomously and get the job done.
• Lots of opportunity to learn and grow: You will be working with an experienced Marketing Manager and General Manager who have decades of marketing experience between them so there is lots of room to learn and grow. They are also very open to ideas and new initiatives that you come up with. We can also fund relevant training where appropriate
• Time to execute, not time in meetings: we do have a couple of set meetings and lots of collaboration within the marketing team, but the majority of your time will be used to execute your work.
• Friendly, remote team: we are a fun team, largely based in Australia, but also Philippines, India, USA and Pakistan. You will get the chance to collaborate with multiple teams who are all inclusive and open.

Essential Skills / qualifications:

• Fluent level English
• 3+ years experience managing/executing Google & Bing Paid search
• Ability to run campaigns manually (this is very important) as well as via automation and bidding strategies.
• Experience with remarketing & display advertising
• Experience with the full suite of Google Paid Search products and confidently recommend and manage relevant ones.
• Strong reporting skills, analytical mindset, able to gain insights and actions from data.

Desired Skills:

• Marketing university degree or equivalent
• Experience with Hubspot (or at least with CRMs in general).
• Ad copy & landing page copy writing.
• Conversion rate optimisation experiments and landing page creation.
• Paid social: LinkedIn & Facebook.
• Capterra/Software advice PPC.
• Other marketing skills not listed.
   
  
  

About TransVirtual:

TransVirtual is a modern SaaS business, delivering industry-leading logistics solutions. 

Inspired by his family’s involvement in the transport industry, our founder set out to build a truly configurable Transport Management System (TMS) that could adapt to the diverse needs of this sector. We’ve built on our unique selling point of configurability by developing a deep network which allows transport businesses to process more data, more effectively, through extensive integrations. 

Today we have evolved our product set beyond TMS and offer a complete logistics solutions, expanding beyond Australia into New Zealand, USA and Canada.

Our culture is constantly evolving, and we ensure strategic alignment through clear goals set using OKRs. We thrive on positive, consistent and collaborative communication, necessary of a remote first business. We support that through fortnightly all hands meetings and Quarterly Workshops including Retros.
 

We’re always looking for outstanding candidates to join us as Technology, Logistics and Growth experts. So, if you’re excited by this opportunity, we’d love to hear from you!