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Marketing Campaign Manager

72% Flex
Remote: 
Full Remote
Contract: 
Full time
Salary: 
64 - 118K yearly
Experience: 
Senior (5-10 years)
Work from: 
Minnesota (USA)

Offer summary

Qualifications:

Bachelor’s in marketing or related field with 5 years experience in marketing campaign management.

Key responsabilities:

  • Lead strategy and execution of multi-channel marketing campaigns
  • Collaborate with teams, manage budgets, analyze metrics and optimize tactics
  • Stay updated on MarTech trends and innovations
Sourcewell logo
Sourcewell
201 - 500 Employees
About Sourcewell
Sourcewell is a self-supporting government organization, partnering with education, government, and nonprofits to boost student and community success. We provide training and shared services to our central-Minnesota members. Throughout North America, we offer a cooperative purchasing program with over 200 awarded vendors on contract. On behalf of our 50,000 members, Sourcewell conducts competitive solicitations, awarding to the most responsive and responsible vendors at the manufacturer level. Members can purchase off these contracts through their local dealers, streamlining the procurement process. Sourcewell is driven by service and the ability to strategically reinvest in member communities. Our Mission: To build valued relationships, deliver innovative solutions with integrity, and exceed the expectations of our members. Our Vision: Sourcewell provides member-centered solutions that enable Government, Education, and Nonprofit agencies to work more efficiently and leverages its resources to effectively re-invest in the communities we serve as an invaluable Service Cooperative partner. Sourcewell uses social media to present news/info relating to Sourcewell and the procurement profession. We encourage interaction, but please note this is a moderated online discussion site and not a public forum. Once posted, Sourcewell reserves the right to delete from its Page submissions that contain: (I) vulgar language (ii) personal attacks of any kind (iii) comments that target or disparage any ethnic, racial, or religious group (iv) spam or links to other sites (v) promotion or endorsement of commercial services, products, or entities (vi) content that is clearly off topic (vii) advocacy of illegal activity (viii) promotion of particular services, products, or political organizations or candidates (ix) copyrights or infringements Comments on this Page do not reflect the opinions and positions of Sourcewell.
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Job description

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Your missions

Position Title:

Marketing Campaign Manager

Salary Range:

$64,465.20 - $90,251.28

Job Description Summary:

This position plays an essential role in developing and executing comprehensive marketing campaigns to drive brand awareness, customer engagement, and revenue growth across various channels and multiple business units. Responsibilities include production, measurement of all campaigns, and using results to steer future strategy and aid business decisions.

Job Description:

Essential Duties and Responsibilities

  • Campaign strategy and planning
  • Lead the development and execution of multi-channel marketing campaigns from conception to completion
  • Collaborate with cross-functional teams to align campaign objectives with overall business goals
  • Utilize market research, customer insights, and competitive analysis to inform campaign strategy and messaging
  • Develop comprehensive campaign briefs outlining objectives, target audience, messaging, creative direction, and success metrics
  • Campaign execution and management
  • Oversee the creation of compelling and effective campaign assets, including copy, graphics, videos, and landing pages
  • Develop segmented lists of clients and partners into appropriate groupings
  • Manage campaign budgets, timelines, and resources to ensure projects are delivered on time and within budget
  • Coordinate with internal and external stakeholders to implement campaign tactics across various channels
  • Monitor campaign performance and analyze key metrics to optimize tactics and drive continuous improvement
  • MarTech automation support
  • Provide input into the selection, implementation, and optimization of marketing automation platforms and tools
  • Stay informed about the latest MarTech trends and innovations
  • Cross-functional collaboration
  • Work closely with brand managers, event strategists, creatives, and stakeholders to ensure alignment and integration across all marketing initiatives
  • Collaborate with external partners, agencies, and vendors to execute campaigns and leverage additional expertise and resources when needed
  • Communicate effectively with stakeholders to ensure clarity and alignment on campaign objectives, timelines, and deliverables
  • Continuous improvement and innovation
  • Stay abreast of industry trends, best practices, and emerging technologies to enhance campaign effectiveness and innovation
  • Conduct post-campaign analysis and identify key learnings and areas for improvement
  • Proactively identify opportunities to optimize processes, tools, and workflows to streamline campaign execution and drive efficiency
  • Encourage a culture of experimentation and testing to uncover new insights and opportunities for growth
  • Represents Sourcewell and Marketing
  • Represent Marketing at internal events, board meetings, and retreats
  • Represent Sourcewell at civic and social functions by attending local, regional, state, and national meetings and conferences
  • Attend and present at conferences, tradeshows, meetings, and other public events
  • Act as a member of the Digital Marketing leadership team
  • Other duties as assigned

Additional Job Description:

Required Qualifications

  • Bachelor’s in marketing, business, public relations, communications, or related field AND five (5) years of demonstrated experience in marketing campaign management, digital marketing, or related roles OR
  • A combination of related post-secondary and/or professional education and demonstrated relevant work experience in multimedia equivalent to a total of seven (7) years.
  • Minimum of two (2) years of marketing campaign management experience

Minimum requirements for Lead Marketing Campaign Manager are as follows:

  • Bachelor’s in marketing, business, public relations, communications, or related field AND Ten (10) years of demonstrated experience in marketing campaign management, digital marketing, or related roles OR
  • A combination of related post-secondary and/or professional education and demonstrated relevant work experience in multimedia equivalent to a total of fourteen (14) years.
  • Minimum of seven (7) years of marketing campaign management experience

Preferred Qualifications

  • Master’s in marketing, business, public relations, communications, or related field
  • Seven (7) years of demonstrated experience in marketing campaign management, digital marketing, or related roles
  • Experience in strategic marketing
  • Experience managing marketing through a CRM system/platform
  • Relevant certifications

Position open until filled.

Salary Range:

  • Marketing Campaign Manager, Grade 8, $64, 465, 20 - $90,251.28, commensurate with experience.
  • Senior Marketing Campaign Manager, Grade 10, $73,806.20 - $103,328.67 per fiscal year, commensurate with experience.
  • Lead Marketing Campaign Manager, Grade 12, $84,500.73 - $118,301.02 per fiscal year, commensurate with experience.

First review of applications will take place on June 11th. Please submit your applications prior to this date if you wish to be considered.

Location:

  • This is a remote position, and is subject to Sourcewell's telecommuting policies and procedures.
  • On occasion may be expected to attend meetings or trainings at Sourcewell's headquarters in Staples, MN, advance notice would be given to team member.
  • Sourcewell is currently accepting applications from all states, except the following: California, Colorado, Connecticut, Illinois, Maryland, Massachusetts, New Hampshire, New Jersey, New York, Oregon, Rhode Island, Vermont, and Washington. Applicants living in or planning to relocate to a state not on this list are encouraged to apply. *

Sourcewell exists to empower community success. We stand with our partners in government and education striving to recognize and honor the differences in each of our community members. We are committed to removing barriers to equity.

Values

  • Seek. Be curious.
  • Empower. Be accountable and liberate others.
  • Impact. Be a difference maker

Full Time/Part Time:

Full time

Position Type:

Regular

Scheduled Hours:

40

Required profile

Experience

Level of experience: Senior (5-10 years)
Spoken language(s):
English
Check out the description to know which languages are mandatory.

Hard Skills

Continuous ImprovementCampaign ManagementMarket ResearchBudget ManagementMarketing AutomationCRM Software

Soft Skills

  • Team Collaboration
  • Stakeholder Communication
  • Innovative Thinking
Are you interested?

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