My Secure Advantage
We exist to equip and empower people to take charge of their financial future.
About Us
MSA is the national leader in financial well-being services. We are a small but strong company with a rockstar 35+ year track record of providing transformational financial coaching to employees of companies like T-Mobile, Nissan, Adobe, and over seventy of the Fortune 100. On average we see our members:
- Crush $4,928 in debt
- Boost credit scores by 54pts
- Add $6,328 in emergency savings accounts
- Swell retirement savings by more than 4.4% per year
- Rescue $890 in monthly discretionary income
About The Role
The Director of Communications is pivotal in shaping and disseminating MSA’s brand message across all platforms. This role involves developing and managing the execution of a comprehensive multi-channel communication strategy that ensures consistency, brand integrity, and maximum engagement with both internal and external stakeholders. The Director of Communications will oversee content creators/editors/executors, graphic designer and video production within the Marketing department, guiding the creation of high-quality content that supports business growth and enhances MSA’s reputation. This role requires a strategic thinker with exceptional leadership skills and the ability to adapt strategies in response to market trends and company objectives.
Key Responsibilities
Unified Brand Voice
Develop and maintain a unified and consistent brand voice, ensuring brand integrity across all platforms.
Multi-Channel Strategy
Establish and manage a robust multi-channel communications strategy to enhance MSA’s reach and engagement across digital, social media, video, and print platforms.
Comprehensive Communication Strategy
Collaborate with key departments to develop a comprehensive communication strategy that provides consistent, compelling messaging to members, employers, and partners.
Content Creation Oversight
Oversee the creation and curation of written content, digital media, social media posts, video scripts, audio materials, sales collateral, and education decks/presentation notes. Provide guidance and constructive feedback to the marketing writer to ensure high-quality, persuasive content., and manage the overall process and systems for project/content management.
SEO and Engagement Optimization
Work with the marketing team to optimize content for SEO, readability, and user engagement, enhancing the effectiveness of MSA’s digital presence.
Performance Metrics Analysis
Analyze communication performance metrics to assess the effectiveness of strategies and make data-driven decisions for continuous improvement.
Expected Outcomes
Consistent Brand Messaging
Achieve a unified and consistent brand voice across all communications, strengthening MSA’s brand identity.
Increased Engagement
Enhanced engagement with target audiences through effective multi-channel communication strategies.
Collaborative Success
Develop a cohesive communication strategy that aligns with the objectives of all departments, ensuring a unified approach to messaging.
High-Quality Content
Maintain high standards of content creation, resulting in persuasive and brand-aligned materials.
Core Competencies And Skills
Demonstrated Competencies
Strategic Thinking
Ability to develop and implement communication strategies that align with organizational goals. This involves understanding market trends, audience behavior, and aligning communication efforts with business objectives to drive growth and engagement.
Leadership
Proven ability to lead and motivate a team to produce high-level, brand-driven content. Effective leadership ensures that the team is aligned with the company’s vision, fostering a collaborative and innovative work environment.
Exceptional Communication Skills
Excellent written, verbal, and digital communication skills to convey messages effectively. This includes the ability to articulate complex ideas clearly and persuasively to various stakeholders.
Analytical Skills
Strong analytical skills to solve problems and convey messages in the best way. This competency involves evaluating data to inform decision-making, optimizing strategies based on performance metrics, and identifying areas for improvement.
Creativity
Ability to provide creative direction to a team of writers and graphic designers. Creativity ensures that communication materials are engaging, innovative, and aligned with the brand’s identity.
Project Management
Strong organizational skills and ability to manage multiple projects simultaneously. This includes setting priorities, meeting deadlines, and ensuring high-quality deliverables.
Adaptability
Ability to adapt communication strategies in response to changing market conditions and business needs. This competency involves being flexible and responsive to feedback and new information.
Qualifications And Experience
Educational Background
Bachelor’s degree in Communications, Marketing, or a related field. A Master's degree is preferred.
Professional Experience
5-7 years of marketing and communications experience, preferably in a leadership role within a small to mid-sized business.
Proven Success
Demonstrated success in developing and executing communication strategies that drive engagement and achieve business goals.
Team Leadership
Experience in leading and motivating a team to produce high-quality content.
Technical Proficiency
Proficiency with digital communication platforms, marketing automation, content management systems, and analytics tools. Familiarity with SEO best practices and social media management tools.
Industry Knowledge
Understanding of the financial well-being sector or related industries is advantageous.
Working Context
- This is a full-time remote position, with occasional travel for team meetings
- Flexibility to work across different time zones as needed to collaborate with national teams
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Additional Acknowledgments And Agreements
In exchange for the consideration of my job application by My Secure Advantage, Inc. (hereinafter called “the Company”), I agree that:
- Neither the acceptance of this application nor the subsequent entry into any type of employment relationship, either in the position applied for or any other position, and regardless of the contents of employee handbooks, personnel manuals, benefit plans, policy statements and the like as they may exist from time to time, or other Company practices, shall serve to create an actual or implied contract of employment, or to confer any right to remain an employee of My Secure Advantage Inc., or otherwise to change in any respect the employment-at-will relationship, and that the relationship cannot be altered except by a written instrument signed by the Owner/Managing Member of the Company. Both the applicant/hired employee and My Secure Advantage, Inc. may end the employment relationship at any time, without specified notice or reason. If employed, I understand that the Company may unilaterally change or revise their benefits, policies and procedures and such changes may include reduction in benefits.
- I certify that I, the applicant, have personally completed this application. I authorize investigation of all statements contained in this application and on my resumé. I understand that the misrepresentation or omission of facts related to previous employment history, self-employment history, possible conflicts of interest, litigation, cease and desist orders, other legal actions by or against me, or any other potentially relevant information which might prove relevant to a hiring decision is cause for dismissal at any time without any previous notice. This applies both now, and in the case that I become employed by My Secure Advantage, Inc. I hereby give the Company permission to thoroughly investigate my references, work record, education, and other matters relating to my suitability for employment and, further, and hereby release the Company, my former employers and all other persons, corporations, partnerships and associations from any and all claims, demands, or liabilities arising out of or in any way related to such investigation or disclosure.
- I understand that, in connection with the routine processing of my employment application, the Company will require me to submit to a drug test.
- I understand that, in connection with the routine processing of my employment application, the Company will require me to pass a standard background check.
- I further understand that my employment with the Company shall start with an introductory period of approximately ninety (90) days and further that at any time during the introductory period or thereafter, my employment relationship with the Company is terminable at will for any reason by either party.
My Secure Advantage, Inc. is an equal employment opportunity employer. We promote a drug free work environment. We adhere to a policy of making employment decisions without regard to race, color, religion, gender, sexual orientation, national origin, citizenship, age or disability. We assure you that your opportunity for employment with My Secure Advantage, Inc. depends solely on your qualifications.
The Pay Range For This Role Is
100,000 - 120,000 USD per year(Remote - United States)
