Content Writer - B2B

Do you find satisfaction in crafting compelling narratives and engaging content that connects audiences to meaningful thought leadership? Do you have exceptional proofreading skills and stand ready to defend your stance on the Oxford comma? If you welcome a challenge and thrive on opportunities to stretch and grow by taking on more complex work, we would love to connect.

Pinion is the leading food and ag advisory and accounting firm, committed to innovation, growth, and exceptional client service. We are in search of a skilled B2B Content Writer to join our team. Consider becoming a part of our culture, where we encourage employees to apply their distinct abilities in meaningful and impactful ways.

What you'll be doing:

The Content Writer will be responsible for copywriting and proofing digital and print marketing campaign materials across multiple industries that the firm serves. You will play a major role in keeping blogs, website pages, sales collateral, social media posts, newsletters, case studies, etc., up to date with the latest information and ensure optimization and value for the best reader engagement.

Content will be developed and aligned with marketing strategies that aim to promote the firm’s brand and business advisory services, generate leads and new business, retain current clients, build brand awareness, and align the message with corporate strategy. The Content Writer will work closely with the digital marketer and designer to deliver and promote impactful content pieces, measured by KPIs and engagement.

The ideal candidate will be able to transition between writing styles and provide samples of their ability to develop creative storytelling, thought leadership, and brand positioning/marketing pieces.

What you'll need for this position:

• 1-3 years of B2B copywriting experience, with a strong portfolio of writing samples
• Bachelor’s degree in Journalism, Public Relations, Communications, Marketing, or a related field
• Exceptional writing, editing, and proofreading skills
• Outstanding communication and project management capabilities
• A passion for content marketing and understanding its role in engaging users throughout the customer journey
• Ability to juggle multiple projects while managing deadlines and priorities
• Knowledge of content marketing strategy, creation, and what makes content impactful, including design considerations
• Excellent research skills and the ability to identify areas for content improvement
• Experience in conducting keyword research and ideating new content topics
• Finger on the pulse of current online marketing trends and strategies
• Confidence in interviewing subject matter experts and drafting content independently
• Familiarity with AP Style
  
  

Please attach 2-3 B2B writing samples or share a link to a writing portfolio when applying.

What’s in it for you:

• A people-centered culture, with fun included among our core firm values
• A robust training and development program designed to help you discover your distinct abilities and use them to grow yourself and the firm
• More freedom to explore your areas of interest
  
  

Pinion offers a competitive compensation and excellent benefits package, including health, dental, vision, life and disability insurance, 401k/profit-sharing, holidays, flexible work arrangements, and paid leave.

Compensation: In some states and municipalities, Pinion is required by law to include a reasonable estimate for range of compensation. When making compensation decisions, Pinion takes into account a variety of factors including but not limited to experience, skills, certifications/licenses, and geographic location. The wide range for this role reasonably accounts for these factors. Specific compensation decisions are made based on the facts and circumstances of each case. A reasonable estimate of the current range is $50,000 - 75,000.

Remote Eligbility: This position is US - Remote Eligible. The role may include occasional work at a Pinion office or attendance at offsites, as requested/required by the firm and/or your supervisor. While the position is Remote Eligible, you must live in a state where Pinion has a registered entity and is actively hiring. Click here for the up-to-date list of excluded states. This list is continuously evolving, so please check the list periodically if the state you live in is on the exclusion list.

EEO: Pinion is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity or any other characteristic protected by law.

Application Deadline

6/21/2024