Paid Media Analyst

Job Description: 

Paid Media Analyst

Vizergy, an award-winning hotel internet marketing firm, is seeking a highly talented Paid Media Analyst. The ideal candidate will be a detail-oriented, highly organized, hard-working individual who wants to work with a dynamic, industry leading team. The position holder will be responsible for developing, managing, and optimizing paid advertising accounts for hotel-industry clients.

Jacksonville, FL based with 100% remote work welcome.

JOB RESPONSIBILITIES

• Manage all aspects of day-to-day operations of paid media campaigns (Google/Bing/Facebook) to meet business goals, build the brand, and improve the overall online experience for prospective customers
• Create customized paid search strategies with budget recommendations, keyword research and compelling ad messaging
• Monitor campaign results, analyze key metrics, and optimize performance based on ROAS and Lead generation
• Maintain high level of understanding of emerging digital marketing and travel industry trends and company functionality
• Attain and maintain Google AdWords and Bing Ads certifications
• Create and strive for a working environment of continuous improvement and development of new company products, evaluation, and integration of new search engine opportunities

Required Experience & Skills

• Bachelor’s degree in communications, marketing, advertising, or related field
• 1-3 yrs experience managing digital ad campaigns
• Experience working directly with Google AdWords, Bing Ads, and Facebook Business Manager in platform
• Experience analyzing large amounts of data and making data-driven decisions
• Must have excellent attention to detail and the ability to effectively multi-task in a deadline driven environment
• Excellent oral, verbal, and written communication skills
• MS Office Proficiency
• Excellent organizational & multi-tasking skills
• Excellent time management skills
• Understanding of the online marketing industry
• A high desire and willingness to learn and constantly improve and the ability handle constructive criticism in a positive manner          

Preferred Qualifications

• Travel marketing experience
• Google AdWords certification or willingness to work towards certification

Business Unit: 

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More About Jonas Software:

Jonas Software is the leading provider of enterprise management software solutions to the Country and Golf Clubs, Foodservice, Construction, Fitness & Sports, Attractions, Salon & Spa, Education, Radiology/Laboratory Information Systems, and Product Licensing industries. Within these vertical markets, Jonas is made up of over 65 distinct brands, which are respected and leaders within their own domain.

Jonas’ vision is to be the branded global leader across the aforementioned vertical markets and to be recognized by customers and respective industry stakeholders as the trusted provider of ‘Software for Life’ and as an ambassador for technology, product innovation, quality, and customer service.

Jonas Software is the valued technology partner of over 60,000 customers worldwide in more than 30 countries. Jonas employs over 2,000 skilled individuals consisting of a cross-section of industry experts and technology professionals.  Jonas is headquartered in Canada and also operates offices throughout North America, the United Kingdom, Europe, Australia New Zealand and Africa.  Jonas is a 100% owned subsidiary of Constellation Software Inc., headquartered in Toronto and traded on the S&P/TSX 60.