Sr Program Manager, K12 Communities

Job Description

SUMMARY: As the Sr. Program Manager of K12 Communities, you will play a crucial role in building and nurturing a vibrant community of K-12 parents, teachers, and education enthusiasts. Your primary responsibility will be to ensure execution of our adoption goals by way of content creation, external partnerships, and user generated experiences. To do so, you’ll work closely with cross-functional teams in marketing, brand, and creative to ensure alignment with the brand’s mission and values.

ESSENTIAL FUNCTIONS:   Reasonable accommodations may be made to enable individuals with disabilities to perform the essential duties.

Community Engagement:

• Develop and execute strategies to engage K-12 parents, teachers, and other stakeholders within the community.
• Deploy relevant content (articles, videos, webinars, etc.) that resonates with the audience.
• Manage all community platforms (forums, social media groups, etc.) and direct the vision for community implementation.
• Respond to inquiries, feedback, and concerns promptly and empathetically.

Content Creation and Distribution:

• Collaborate with the marketing team to maintain and create content across platforms.
• Ensure release of brand updates, product launches, and educational resources within the community and across internal channels.
• Leverage content across all identified channels (blogs, newsletters, social media) to disseminate content effectively.

Advocacy and Relationship Building:

• Identify and nurture brand advocates within the community.
• Build strong relationships with influential community members, influencers, educators, and parents.
• Drive user-generated content strategy across community platforms.
• Establish external partnerships that benefit users and propel our adoption goals.

Event Management:

• Create systems and processes within our digital platforms to host virtual or in-person events (webinars, workshops, conferences) for community members.
• Work alongside direct reports to coordinate logistics, invite speakers, and ensure a seamless experience.

Feedback Loop:

• Gather insights from the community regarding brand perception, product feedback, and pain points.
• Communicate these insights to relevant teams (product, customer support, etc.) for continuous improvement.

Metrics and Reporting:

• Respond to and inform community engagement metrics (active users, sentiment, etc.).
• Provide required reports on community health and growth.

Supervisory Responsibilities: Directly supervises 2 - 5 Full-time Equivalent (FTE) regular employees and/or contractors/Interns.  Carries out supervisory responsibilities in accordance with the organization's policies and applicable laws. Responsibilities include interviewing, hiring, and training employees; planning, assigning, and directing work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems.

MINIMUM REQUIRED QUALIFICATIONS:   

• Bachelor’s degree in Marketing, Communications, or a related field.
• Proven experience in community management.
• Excellent communication skills (written and verbal).
• Empathy, patience, and a genuine interest in education.
• Familiarity with social media platforms, community forums, and content management systems.
• Management experience
• Microsoft Office (Outlook, Word, Excel, PowerPoint, Project, Visio, etc.); Web proficiency.
• Ability to clear required background check

WORK ENVIRONMENT:  The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• This position is virtual and open to residents of the 50 states, D.C.

• Compensation & Benefits: Stride, Inc. considers a person’s education, experience, and qualifications, as well as the position’s work location, expected quality and quantity of work, required travel (if any), external market and internal value when determining a new employee’s salary level.  Salaries will differ based on these factors, the position’s level and expected contribution, and the employee’s benefits elections.  Offers will typically be in the bottom half of the range. 

• We anticipate the salary range to be $83,340.00 to $104,175.00. The upper end of this range is not likely to be offered, as an individual’s compensation can vary based on several factors. These factors include, but are not limited to, geographic location, experience, training, education, and local market conditions. Eligible employees may receive a bonus. Stride offers a robust benefits package for eligible employees that can include health benefits, retirement contributions, and paid time off.

The above job is not intended to be an all-inclusive list of duties and standards of the position. Incumbents will follow any other instructions, and perform any other related duties, as assigned by their supervisor.  All employment is “at-will” as governed by the law of the state where the employee works.  It is further understood that the “at-will” nature of employment is one aspect of employment that cannot be changed except in writing and signed by an authorized officer. 

• Stride, Inc. is a Federal Contractor, an Equal Opportunity/Affirmative Action Employer and a Drug-Free Workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected Veteran status age, or genetics, or any other characteristic protected by law.

Job Type

The above job is not intended to be an all-inclusive list of duties and standards of the position. Incumbents will follow any other instructions, and perform any other related duties, as assigned by their supervisor. All employment is “at-will” as governed by the law of the state where the employee works.  It is further understood that the “at-will” nature of employment is one aspect of employment that cannot be changed except in writing and signed by an authorized officer.

Stride, Inc. is a Federal Contractor, an Equal Opportunity/Affirmative Action Employer and a Drug-Free Workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected Veteran status age, or genetics, or any other characteristic protected by law.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)