Offer summary
Qualifications:
Bachelor's degree in Marketing, Communications, or Journalism, 8+ years in content marketing in B2B regulated industry, Strong leadership and management skills, Excellent understanding of content marketing strategies and SEO principles, Proficiency in CMS, analytics tools, and project management software.
Key responsabilities:
- Develop and execute content strategy
- Lead team for brand-aligned content creation
- Ensure engagement, conversions, and compliance
- Collaborate cross-functionally with leadership
- Analyze performance metrics and adjust strategies accordingly